How do I make my event appear in Eventbrite search?

To appear in Eventbrite search, you simply need to publish your event. To improve your ranking, create a high-quality listing with a clear title, detailed description, great image, and relevant tags. This helps our system match your event to the right audience.

How can I maximize visibility for my event listing?

Capitalize on Eventbrite's discovery by creating a complete and compelling event page. Utilize our marketing tools to share your event on social media and send email campaigns. A well-promoted event with early ticket sales often gains more visibility on our platform.

What is an event discovery platform?

An event discovery platform is a marketplace, like Eventbrite, that connects people looking for things to do with organizers hosting events. It helps attendees find relevant events through search, categories, and personalized recommendations, boosting your reach.

Does it cost extra for my event to be discovered?

No, being listed on Eventbrite's marketplace is included when you create an event. It’s free to publish an event, and your listing automatically becomes discoverable in our search results and consumer app at no additional cost.

How important are tags for my Eventbrite search ranking?

Tags are very important. They act as keywords that help our search algorithm understand the specifics of your event. Using 5-10 relevant tags makes it easier for attendees to find your event when they search for specific topics or themes.

Can I see how many people found my event on Eventbrite?

Yes, Eventbrite's analytics tools show you where your traffic and ticket sales come from. You can see a breakdown of how many people found your event directly through Eventbrite's search, homepage, and recommendation features.

Eventbrite Event Discovery & Search | Eventbrite

Eventbrite Event Discovery & Search

With Eventbrite event discovery, your event is published to the world's largest events marketplace. Reach a built-in audience of millions actively looking for things to do and get in front of the right people.

How to get your event discovered on Eventbrite

When you create an event on Eventbrite, you're not just getting a ticketing page—you're getting listed on a global marketplace. Our platform is designed to connect your event with people who are most likely to attend.

To improve how you appear in Eventbrite search, focus on creating a high-quality listing. A great event page acts as your best marketing tool. Here’s what matters most:

A clear, compelling title: Use keywords your attendees would search for.
A detailed description: Explain what makes your event unique and what attendees can expect.
High-quality imagery: A great main image makes your event stand out in search results and recommendations.
Accurate tags and categories: These help our system understand what your event is about and show it to the right audience.

Your command center for event visibility

Eventbrite gives you the integrated tools to connect with a built-in audience and sell more tickets.

Instant Marketplace Listing

Simply create and publish your event page, and it automatically becomes discoverable to millions of people searching on Eventbrite's website and app.

Targeted Recommendations

Our system surfaces your event to interested attendees through personalized recommendations in our app, newsletters, and notifications.

Track Your Reach

Use Eventbrite's analytics to see where your ticket buyers are coming from, including how many sales were driven directly by our discovery platform.

The ultimate platform to get your event found

Driven by Eventbrite discovery: about 30% of tickets sold.

A large, empty event hall representing the scale of Eventbrite's audience.

Tap into a massive, active audience

Your event gets seen by a global community of more than 89M monthly average users. These are people actively searching for unique experiences, giving you unparalleled visibility and access to potential ticket buyers.

A well-presented art gallery, symbolizing a high-quality event listing.

Boost your Eventbrite search ranking

A complete and well-crafted event listing performs better in our search. By providing clear details, compelling images, and relevant tags, you help our algorithm feature your event more prominently to interested attendees.

An intimate venue ready for an event discovered through personalized recommendations.

Automated marketing and recommendations

Eventbrite works to promote your event even when you aren't. We send personalized recommendations via email and app notifications to users based on their location, search history, and interests, helping you get found on Eventbrite.

Essential tools to maximize your event's reach

From your initial setup to post-event analysis, our platform is built to help you connect with your audience.

An empty theater being prepared, highlighting the tools for a successful event.

Optimized Event Pages

Create a professional, mobile-friendly event page in minutes. Our clear, structured format is designed for both attendees and search algorithms.

Smart Categories & Tags

Help people find your event by selecting the right category and adding specific tags. This is key to how you'll appear in Eventbrite search results and recommendations.

Social Media Integration

Easily connect your event to Facebook and other social platforms. Strong social signals can help increase your event's overall visibility.

Traffic & Sales Analytics

Monitor your event's performance with clear reports. See exactly how many views and sales come from Eventbrite's discovery channels versus your own marketing.

Ultimately what I need is for people to land on the event page. The more views I have, the more likely I am to sell out.Drunk Theatre

Eventbrite automatically promotes my events to local buyers — and 15% of our ticket sales come from that exposure.Michelle Harris, Uncorked Wine Festivals

21% of our ticket sales are driven by Eventbrite’s Marketplace. And we saw a 52% jump in average daily ticket sales in four days running an Eventbrite Ads Campaign.Morgan Kilduff, Linganore Wine Cellars

Frequently asked questions

Put your event on the map with Eventbrite

Ready to connect with a global audience of event-goers? Publish your event for free and let millions of people discover what you have to offer.