Global Marketing and Communications at Northwestern University

Global Marketing and Communications provides an integrative approach to marketing and communications at Northwestern. We use data and insight to develop strategy, translate that into creative solutions, and then amplify those solutions through appropriate channels.

We work with schools and departments across the University to effectively and ambitiously communicate research, faculty, student, and alumni accomplishments through a common storytelling lens, thus promoting the strategic brand position of Northwestern. Our goal is to deliver a steady cadence of content across owned, earned, and selected paid media channels.