She Runs It

We believed in the power of women well before they had a seat at the table.She Runs It was founded in 1912 as League of Advertising Women (later named AWNY), by journal editors Christine and J. George Frederick as a counter to the exclusive, all-male Advertising League. Designed to encourage and promote women’s role in the advertising industry, the club held classes and dinners with presentations on advertising best practices, and gave scholarships to encourage girls to pursue degrees in advertising during a time when women weren’t even allowed in many universities. Since then, we have re-branded as She Runs It. Our community has grown beyond advertising to all facets of marketing, media and tech. We’ve also expanded beyond New York, first to Chicago with our eyes on national expansion.