Ever heard of the “experiential diner”? This foodie craves more than just a unique menu. They’re looking for a new and exciting dining experience — and pop-up dinners deliver.
It’s no wonder, then, that pop-up dinners recently saw 82% year-over-year growth. No matter what type of food and drink event you organize, the popularity of these one-time dining experiences reveals a lot about what foodies want from an event.
Download this free report to uncover insights into this trend and the valuable event-goers behind it. You’ll find out how to:
- Position your pop-up dinner as a can’t-miss experience (that’s worth a higher price tag)
- Use social media to drum up excitement within the foodie community
- Turn your pop-up attendees into brand evangelists