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2017 Event Email Benchmarking Report

Find out how to create more effective email marketing campaigns with this definitive guide. You’ll discover event industry benchmarks and get advice on how to improve your most important metrics.

Are your email open rates better, worse, or right in line with industry standards? What about your click-through rates? And most importantly: are your emails as good as possible at selling tickets?

Without access to industry benchmarks, it’s impossible to know. This exclusive report will reveal the numbers behind event industry email performance so you don’t have to be in the dark any longer. Plus, you’ll get detailed insight into your most important metrics — and specific steps for improving them.

Download the eBook now to discover:

  • Average event industry click-through rates
  • How your unsubscribe rates compare to the competition
  • If you’re spending too much — or too little — time on your campaigns

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