J'Amy Tarr and 7 on Locust

J'Amy Tarr creates minimalist outerwear for a confident woman. Her fit, tailoring, and luxurious fabrics evoke elegance and glamour.

Northern California inspired her Fall 2014 collection. The rugged coastline, bleached driftwood, volcanic rocks and wind-swept cypress trees inform a natural palette.

J'Amy interned at Michael Kors on the Women's Collection. She earned a double MFA with honors in Fashion and Applied Textile Design, from the AAU in San Francisco. J'Amy has been spotlighted in Vogue, Apparel News, WWD, and has been honored with an international design award.

J'Amy Tarr lives north of San Francisco.