Santa Monica Pier 360 Beach Festival

SUMMER IS CALLING! Compete, play, and party on the Pier. Beach & ocean sports, skating, live music, festival freebies, and more.

Welcome to Santa Monica Pier 360 Beach Festival! Your Hub for All Things Beach, Competition & Summer Fun.

This is your one-stop spot to register for athletics and grab your festival tickets for the ultimate summer celebration at the iconic Santa Monica Pier.

🏆 COMPETE. PLAY. WIN.

Athletic Registration Opens March 18, 2026 and prices go up, so register early!

Beach Volleyball

• Amateur Beach Volleyball (Team of 4)
• Looking for CBVA? Click here!

Paddleboard

• 1-Mile Short Course
• SUP Sprint Racing
• Mike Vaughan Memorial 5-Mile Distance Race (Prone)
• Mike Vaughan Memorial 5-Mile Distance Race (SUP)

Lifeguard Competitions

• Junior Lifeguard Competition
• Lifeguard Competition

Swim Races

• 1-Mile Ocean Swim
• 500m Swim

Santa Monica Strongman Classic Competition

• Women U73
• Women Open
• Men U90
• Men Open

Skate Competition

⚠️ Pricing Tiers:

• Tier 1 pricing through April 23
• Tier 2 - April 24 - May 23
• Final pricing June 1
• Register early and save!

🎟️ FESTIVAL ADMISSION IS FREE!

Come soak up the sun, catch live music, explore local vendors, and experience Santa Monica beach culture at its finest.

Want to level up your experience? Add on a Festival Pass or Athlete Pass for VIP access!

🌊 FESTIVAL PASS (for general attendees) — $25–$60*

🏅 ATHLETE PASS (add-on for registered athletes) — $25–$60*

*Pricing increases with each registration tier. See ADD-ONs for these passes.

Both passes include:

• Pier 360 Festival T-Shirt
• Access to the VIP Area
• Swag Bag + Sponsor Giveaways
• 1 Free Drink Ticket (Beer or Seltzer or Non-Alcoholic)
• 1 Free Pacific Park Ride Ticket

*Athlete Pass holders receive their shirt through athlete registration.

Santa Monica Pier 360 is a celebration of everything that makes Santa Monica iconic: sun, salt, sport, and community. Whether you're here to compete or just here for the party, there's a place for you on the Pier.

See you this summer. 🌊

For more information about the festival, visit: santamonicapier.org/pier360