Bear Tag Celebrity Basketball Game

The Bear Tag Celebrity Basketball Game was birthed by music artist Lamont Sanders and his wife Marie Sanders, blending their shared passions for mental health advocacy, music, and community impact. Launched as a signature event during Stellar Awards Weekend, the game brings together celebrities from the worlds of sports, gospel, and entertainment for a high-energy, purpose-driven experience.

This dynamic event is more than just basketball—it’s a platform to shine a light on mental health awareness, particularly within underserved communities. Each year, Bear Tag Entertainment partners with local mental health agencies, offering visibility, resources, and community engagement. Through live performances, celebrity interactions, and impactful storytelling, the event fosters unity, wellness, and hope.