POSTPONED Why “Doing Everything Right” Still Fails: Hidden Thinking Traps
I’ll help you avoid the hidden traps that sabotage good product design.
Wednesday’s event is cancelled and will be rescheduled for a later date.
If you’d like to hear about future events, just use the signup button below. You can also subscribe to my newsletter for updates and news: https://forms.gle/yHQTkU1VLXEQfkqQA
And of course, feel free to drop me a line anytime at heli@mentalstructure.com.
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You followed the process.You talked to users.You made personas, ran tests, shipped carefully.And still — reality smacked you in the face.Why?
Because people don’t think the way you assumed. Even when your methods are solid, invisible cognitive constraints sneak in. They shape how users see, decide, and act — and they’re rarely talked about in design circles.
What you’ll learn:
- The 3-4 most common hidden thinking traps that derail otherwise “good” design.
- Why best practices like personas and usability testing miss these traps.
- How to spot them in your own projects before release, not after.
- Hands-on exercises: we’ll use personas as a safe playground to see how these constraints show up — and then map them back to your actual work.
Format:Problem → multiple quick iterations → discovering the key problem→redesigning → reflection.Takeaway:You’ll leave with a sharper eye for the real blockers of adoption and usability — the ones that keep biting teams even when they “do everything right.”
10.00 Introduction
10.20 Initial task
10.45 Hands on with memory and decision making constraints
12.00 lunch break
12.45 Hands on with thinking constraints
13.30 Revisiting initial task and applying lessons
14.00 Wrap up, feedback
14.15 Bye bye!
I’ll help you avoid the hidden traps that sabotage good product design.
Wednesday’s event is cancelled and will be rescheduled for a later date.
If you’d like to hear about future events, just use the signup button below. You can also subscribe to my newsletter for updates and news: https://forms.gle/yHQTkU1VLXEQfkqQA
And of course, feel free to drop me a line anytime at heli@mentalstructure.com.
------------
You followed the process.You talked to users.You made personas, ran tests, shipped carefully.And still — reality smacked you in the face.Why?
Because people don’t think the way you assumed. Even when your methods are solid, invisible cognitive constraints sneak in. They shape how users see, decide, and act — and they’re rarely talked about in design circles.
What you’ll learn:
- The 3-4 most common hidden thinking traps that derail otherwise “good” design.
- Why best practices like personas and usability testing miss these traps.
- How to spot them in your own projects before release, not after.
- Hands-on exercises: we’ll use personas as a safe playground to see how these constraints show up — and then map them back to your actual work.
Format:Problem → multiple quick iterations → discovering the key problem→redesigning → reflection.Takeaway:You’ll leave with a sharper eye for the real blockers of adoption and usability — the ones that keep biting teams even when they “do everything right.”
10.00 Introduction
10.20 Initial task
10.45 Hands on with memory and decision making constraints
12.00 lunch break
12.45 Hands on with thinking constraints
13.30 Revisiting initial task and applying lessons
14.00 Wrap up, feedback
14.15 Bye bye!