Filter through the buzzwords and hype to get down to practical considerations when evaluating a blockchain solution for your program or organization. Based on a case study, attendees will walk away with a better understanding of how to decide whether blockchain is right for them. The session will start by introducing key concepts to figure out the ‘why’ of a potential blockchain product to see if it’s the best option. After covering high-level planning, we will look at how to kickoff a project with consideration for diverse stakeholders. This will include a brief look at processes like design thinking, creative problem solving, and user journey mapping. Finally, we look at creating measurable objectives and deliverables by reviewing some of the major platforms, applications, and tools that comprise the blockchain ecosystem, and what they offer.

Learning Outcomes

• Evaluate whether blockchain is the right solution for your needs
• Kickoff a blockchain project with diverse stakeholders
• Determine measurable objectives and deliverables

Presented by

Alexandra DeGrandchamp, Senior Impact & Information Management Officer, Equitable Food Initiative

Alexandra has been working in and around nonprofit data for over nine years. In her current role at the Equitable Food Initiative, she has designed data storage systems and collected nearly all of the organization’s core data. She also builds Excel-based tools for data collection and analysis that make people say “Wow”. She oversees EFI’s transition between legacy systems to shiny new platforms.

Elliot Talbert-Goldstein, Assistant Director, Digital Marketing, UMBC

Elliot is the assistant director for digital marketing in the Division of Professional Studies at UMBC (University of Maryland, Baltimore County). As both a consultant and a team member for leading firms, Elliot has worked with nonprofits, startups, Fortune 500 companies, and government offices in the US, Europe, and the Middle East. His experience includes directing online communications, web development, digital market research, social media, content marketing, virtual reality, and online advertising. In addition, he has an MA in conflict resolution and mediation, teaches as part of the Bosserman Center for Conflict Resolution, and has conducted research and created tools that focus on using technology to improve communication and understanding.