The Content Advantage Virtual Workshop (Spring)

Content Scienceis the leading end-to-end content company founded by Colleen Jones, author ofThe Content Advantage. We offer unique solutions such as content-focused management consulting throughCS Brain;content experimentation, testing, and reporting withCS Lab;content creation for the full customer experience with our studio,CS Forge. We're behind one-of-a-kind products likeContentWRX.We also publish the top trade magazineContent Science Reviewand the online training portalContent Science Academy.Our workshops, webinars, and certifications are taught byexperienced content geeks(we say "geek" with love) withproven material. Ourindependent studiesand ourlessons learnedfrom advising top organizations inform all of our educational materials. Want to connect? Sign up for ournewsletteror follow us onLinkedIn.

CONTENT SCIENCE

A crash course in making content your competitive advantage.

Delivered over 2 sessions via Zoom: March 22 and March 29 from 9-11:30 am.This virtual crash course in content strategy and content operations from Content Science will take your company’s approach from being a cost (or even a liability) into a competitive advantage–and more. Facilitated by Colleen Jones and the Content Science team, these two sessions offer<ul><li>Insights based on Content Science research and experience.</li><li>Quotes and perspectives from a variety of content leaders.</li><li>Activities and worksheets to help plan or apply insights.</li><li>Networking with quality content professionals.</li></ul>This content strategy and operations workshop is for leaders who want to cultivate a vision for content and turn it into reality. This workshop applies to a variety of contexts, from marketing and sales to communications to self service and support.By the end of these two sessions, you will<ul><li>Establish or update your content vision and strategy.</li><li>Have a high-level plan to evaluate content effectiveness.</li><li>Identify gaps in your organization’s content operations and ways to fill them.</li><li>Know the characteristics of outstanding content leaders.</li></ul>All participants receive <ul><li>A print copy of The Content Advantage.</li><li>A certification in Content Leadership from our academy.</li><li>A certification in Content Strategy from our academy.</li><li>Session recordings and materials such as slides and worksheets.</li><li>C﻿EUs (upon request).</li></ul>A﻿genda<ul><li>I﻿ntroduction</li><li>Modernizing Content Strategy</li><li>Evaluating Content Effectiveness</li><li>Maturing Content Operations</li><li>Advanced Content Leadership</li><li>Closing</li></ul>Pricing <ul><li>5% discount for 2 attending from the same organization (promo code CA2)</li><li>10% discount for 3 or more attending from the same organization (promo code CA3)</li><li>2﻿0% discount for Content Science Academy alumni who have previously completed a certification (CARETURN)</li></ul>If you prefer an in-person workshop, consider our <a href="https://www.eventbrite.com/e/the-content-advantage-workshop-tickets-427638888427" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Atlanta event.</a>Interested in bringing a custom version of this workshop to your organization? <a href="https://content-science.com/about/contact-us/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Contact us.</a>
* Tickets are refundable up to 90 days before the event, or transferable to someone else anytime. Within 90 days, we do not accept cancellations but you can transfer a ticket to someone else.

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The Content Advantage Virtual Workshop (Spring)

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The Content Advantage Virtual Workshop (Spring)

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