The 2024 NEXTies Awards

Join Lookout and Event Santa Cruz for the 2024 12th Annual NEXTies: An Award Show celebrating the up and coming superstars and change makers of Santa Cruz County.

Dress up and come out for an evening in honor of those in Santa Cruz County who inspire the community. Enjoy food and drink for purchase by great local vendors, listen to amazing music performances and celebrate the people who make Santa Cruz, Santa Cruz. Remember, this annual awards show is a dressy affair, so put on your best fits and jackets (it will be outdoors). It is sure to be the best one yet. See you on the red carpet!

Music performances by Band and Musician of the Year Alwa Gordon and Trestles.

Entrepreneur(s) of the Year - Tram Vu and Chelsea Cabrera (Owners of Mariposa Coffee)
Musician of the Year - Alwa Gordon
Band of The Year - Trestles
Foodie of the Year - Lance Ebert (SC Bread Boy)
New Business of the Year - Terra & Self
Visual Artist of the Year - Eugenia Renteria
Giveback Person of the Year - Daisy Nunez
Community Builder of the Year - Motion Pacific
Food Business of the Year - Midway
Performing Artist of the Year - Wily Minxes
Best in Booze for the Year - Margins Wine
Non-Profit of the Year - Arte del Corazon
Innovative Business of the Year - Climatize
Student Athlete of the Year - Soquel Football Team
Surfer(s) of The Year - Women On Waves
Health & Wellness - NAMI SCC
Educator of the Year - Ruby Vasquez
Young Leader of the Year - Iman Moshari
Content Creator of the Year - Double Meat Please
Lifetime Achievement - Daniel “Nane” Alejandrez (Executive Director Santa Cruz Barrios Unidos)

Who is Hosting:

Event Santa Cruz – Born out of a desire to showcase and spread the creative energy that makes Santa Cruz so amazing, Event Santa Cruz grew swiftly beyond the bounds of your typical event-hosting company and now serves as a multimedia outpost for all things local.

Lookout Santa Cruz – A three-year-old full-service news, information and entertainment media company focusing on the happenings of Santa Cruz County. Lookout can provide you with the news of the day, keep you up to date on COVID numbers in the county, share local job postings & hosts a comprehensive event calendar. Lookout is a public benefit company whose mission is to strengthen the community and democracy in Santa Cruz County, donating 10% of every membership sold to a local non-profit.

Sponsored by: Bay Federal Credit Union, Arts Council Santa Cruz County , Pedro Gonzalez/Farmer Insurance, and Rootstock Collective