Startup Founders' Guide to Building an Effective Go-To-Market Strategy
By Founder Institute
Date and time
Wednesday, May 15 · 10 - 11:30am PDT
Location
Online
Description
- 1 hour 30 minutes
Every startup's success hinges on a well-crafted go-to-market strategy. At this live online event, we unlock the secrets to defining and reaching your target market effectively. You'll gain insights into identifying your ideal customer, crafting a value proposition that resonates, and deploying marketing tactics that convert. If you're determined to accelerate your startup's journey from concept to market leader, this event is your stepping stone.
What You'll Learn:
- Why do you need a clear go-to-market strategy
- A step-by-step approach to defining your product-market fit, target audience, competition, and distribution
- How to differentiate your product from the competition
Featured Speaker:
- Daniel Francavilla - Marketing Advisor & Brand Strategist at DanielDoes.co: Daniel is a marketing advisor, strategist, founder and mentor making a positive impact. He is a Certified Brand Strategist, college educator, member of the Canadian Marketing Association and a recipient of a 40 Under 40 Award. After graduating from OCAD University, Daniel founded Now Creative Group in 2013, later acquired by creative performance agency King Street Media in 2021, where he is a partner. The agency also launched a content platform and studio called CreatorClub in 2022. As an advocate for social good Daniel continues to run ACCESS, a nonprofit he founded as a student in 2006, which provides funding and mentorship for youth-led initiatives. His latest venture, The Good Growth Company, provides training for social good organizations to upskill their teams and scale their mission.
Additional Resources:
Find more Startup Events, learn about the Entrepreneur DNA test or sign up for the Insights Newsletter to get the latest startup tips and trends.
Find more Startup Events, learn about the Entrepreneur DNA test or sign up for the Insights Newsletter to get the latest startup tips and trends.
About Founder Institute:
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,000 entrepreneurs raise over $1.75BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,000 entrepreneurs raise over $1.75BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.
Organized by
At Founder Institute, we provide expert guidance for startup founders and access to the largest global community of advisors. Our structured accelerator programs are taking place in more than 200 cities in 90+ countries worldwide. Since 2009, we have helped over 6,000 entrepreneurs turn their ideas into fundable startups and scale their businesses.
Founder Institute empowers founders by hosting local and global events. Join us to network with entrepreneurs, mentors, and investors.
What you will learn at FI events:
- How to pitch your idea
- How to find a Co-Founder
- How to scale and make your startup attractive to investors
Browse more startup events happening in your city and online. Learn more about our accelerator programs here.