SSI Business Breakfast Seminar - BOSTON

Market Research Evolution or Revolution? Speaker: Simon Chadwick, Managing Partner, Cambiar

Join us for breakfast during an interactive discussion of:

• The real drivers of the revolution in MR today
• New tools and methods - which are for real and which are fads?
• The role of Big Data in MR
• Empathy - the new conversation in MR
• Implications for talent in the future
• Trends in the marketplace and how they apply to both B2B and B2C research

Simon Chadwick is Managing Partner of Cambiar, the premier change management consulting company dedicated to the market research and analytics industry. Author of hundreds of articles on the current and future states of the industry, Simon speaks often at major conferences around the world drawing from Cambiar’s proprietary studies of industry trends. He is a passionate advocate of the profession and believes this to be one of the most exciting times ever to be in MR. In addition to his role at Cambiar, Simon is Editor-in-Chief at Research World, ESOMAR’s global magazine. He holds an MA in Philosophy, Politics and Economics from Oxford University, England and has done post-graduate studies at both Columbia and Harvard business schools in Change Management and Strategic Management.

Reserve your seat for this special event. Space is limited.