Social Media Marketing Step by Step Course

Social Media Marketing Step by Step Course

The bigger and more engaged your audience is on social media networks, the easier it will be for you to achieve your marketing goals.

By Techworld AI Academy

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About this event


Social Media Advertisement Expert Course


Join us for an exciting online course on becoming a Social Media Expert! Starting on Sat Jun 10 2023 16:30:00 GMT+0100 (West Africa Standard Time), this course will teach you everything you need to know about social media marketing, from creating engaging content to analyzing data.


Our experienced instructor will guide you through the latest trends and techniques in social media, providing you with valuable insights and strategies to help you succeed in this fast-paced industry.

Whether you're a business owner, marketer, or simply interested in learning more about social media, this course is perfect for you. So don't miss out on this opportunity to become a Social Media Expert!

Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you’re not on platforms like Facebook, Instagram, and LinkedIn, you’re missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.

In this complete guide to social media marketing, you’re going to learn:


  • What social media marketing is, with benefits, stats, and tips.
  • How to build a social media marketing strategy and a plan to carry it out.
  • The seven best social media marketing platforms and how to use them.


Table of contents

  1. What is social media marketing?
  2. Benefits of social media marketing
  3. Social media marketing statistics
  4. Social media marketing strategy
  5. Creating your social media marketing plan
  6. Social media marketing tips
  7. The best social media marketing platforms
  8. Social media marketing secrets
  9. Social media marketing services

With such widespread usage and versatility, social media is one of the most effective free channels for marketing your business today. Here are some of the specific benefits of social media marketing:


  • Humanize your business: Social media enables you to turn your business into an active participant in your market. Your profile, posts, and interactions with users form an approachable persona that your audience can familiarize and connect with, and come to trust.
  • Drive traffic: Between the link in your profile, blog post links in your posts, and your ads, social media is a top channel for increasing traffic to your website where you can convert visitors into customers.
  • Generate leads and customers: You can also generate leads and conversions directly on these platforms, through features like Instagram/Facebook shops, direct messaging, call to action buttons on profiles, and appointment booking capabilities.
  • Increase brand awareness: The visual nature of social media platforms allows you to build your visual identity across vast audiences and improve brand awareness. And better brand awareness means better results with all your other campaigns.
  • Build relationships:These platforms open up both direct and indirect lines of communication with your followers through which you can network, gather feedback, hold discussions, and connect directly with individuals.

Stay consistent



Using social media for marketing enables your business to project your brand image across a variety of different social media platforms. While each platform has its own unique environment and voice, your business’s core identity, whether it’s friendly, fun, or trustworthy, should stay consistent.




The bigger and more engaged your audience is on social media networks, the easier it will be for you to achieve your marketing goals.






Ready to take a step in starting a career in Social Media Marketing? After successful purchase, you will be redirected to the training material.

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