Selling Luxury

Selling Luxury

Join us for a look into the state of the luxury consumer in the U.S., the most important market for luxury goods and service in the world.

By GA/SC Coastal Chapter NKBA

Date and time

Tuesday, November 9, 2021 · 1 - 2pm PST

Location

Online

About this event

Please join us as we discuss "Selling Luxury" with Ronnie, a representative of Hansgrohe. We will learn about what makes a luxury brand and what type of consumers are buying them and why. This course will expose the luxury market and will provide tips to selling to its consumers.

Learning Objectives:

1.Discover what makes the affluent really buy.

2.Learn how to identify the affluent and how they think.

3.Explore the luxury market and what makes a luxury brand.

4.The 5 triggers you can use to sell to the affluent.

This event will be virtual and will be .1 CEU for IDCEC, ASID, AIA, NKBA and NARI.

Organized by

Our Mission

The mission of the NKBA is to enhance member success and excellence, promote professionalism and ethical business practices, and provide leadership and direction for the kitchen and bath industry worldwide.

 

 

Your Local Chapter

The GA/SC Coastal Chapter of the NKBA was founded in 2009 and began as a subchapter encompassing portions of the Eastern Carolinas Chapter and the Georgia Chapter.  The chapter's territory includes architects, builders, interior designers, appliance professionals, flooring professionals, kitchen & bath designers as well as students located east of I-95 from Myrtle Beach, SC to Brunswick, GA.

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