Selling and Marketing your Work Online (CLE)

Personal websites, social media and digital marketplaces are key avenues for creators to market, distribute and sell their work. This course will provide creators with an overview of important legal considerations for managing their online sales and businesses. Topics include website terms of service, privacy policies, online marketplace terms, intellectual property considerations, and social media use.

CLE materials to be provided.

Continuing Legal Education:

This program provides 1.5 Professional Practice CLE credits, approved for Non-Transitional and Transitional Attorneys.

Instructor:

Priscilla Fasoro, Partner @ Covington & Burling LLP

Priscilla Fasoro represents clients on a wide variety of complex commercial transactions, specializing in those involving technology and data. In particular, her practice focuses on negotiating outsourcing and other technology-driven agreements, including services agreements for both service providers and customers. Priscilla represents clients in a wide array of industries, including technology services, public utility, automobile, consumer goods, airline, hospitality, banking, private equity, and fashion. In addition to her technology practice, Priscilla has significant experience representing U.S. and international clients in a broad range of general corporate and strategic matters. Priscilla received her J.D. from Cornell Law School, where she was Associate Editor of the Legal Information Institute. She received her B.A., cum laude, from Rutgers, The State University of New Jersey, where she was a James Dickson Carr Scholar.

Juliana Moraes Liu, Associate @ Covington & Burling LLP

Juliana Moraes Liu is an associate in the Technology and IP Transactions Practice Group at Covington & Burling LLP. Her practice focuses on complex commercial transactions that leverage technology solutions to enable clients to innovate and become industry leaders. Juliana routinely advises clients on projects centered around emerging technologies such as artificial intelligence, metaverse environments and NFTs. She has significant experience with IT outsourcing, cloud network, software implementation, and terms of use agreements. As part of her practice, Juliana regularly supports clients on transactions centered around data and content rights, including licensing and distribution agreements. She also advises on the intellectual property aspects of mergers, acquisitions, and other corporate transactions. Juliana works with clients in a range of industries, including television, music, sports, travel and technology services. Juliana received her J.D. from Yale Law School and her undergraduate degree from Columbia University.

Fees:

For members, please email registrations@vlany.org to receive your special discount code, which will allow you to access and purchase your discounted ticket.

• $25 Full-Time Student (must present proof of full-time status with registration)
• $25 Artists Over Sixty
• $35 Arts Professional VLA Member
• $55 Arts Professional Non-Member
• $125 Legal Professional VLA Member
• $175 Legal Professional Non-Member
• $100 Young Associate Members (YAM’s)

Please note that if you wish to receive CLE credit, you must purchase an attorney ticket (Legal Professional Non-Member or Legal Professional Member).

For attorneys, there are various scholarships available. To view our Financial Aid Policy Guidelines and for more information on how to apply, click here.

Zoom Access: Participants will receive an email in advance with instructions to access the webinar. Please note that this is a live webinar. We are unable to distribute a recording of this presentation.

Refund Policy: All registration fees are non-refundable. Instructors are subject to change and no refunds will be given in the event that there is a substitution of the instructor.