Samford University Branding Project

If you plan to attend, please register before Monday, April 18 by noon.

To register, select a date via the blue button located above this text, and complete the registration form.

Samford University has retained Dartlet, a leading reputation strategy firm, to help us with an important research and identity project to communicate the mission, programs, and brand of our university.

A series of nine live focus groups will be conducted between April 18-21, and your voice is important to the success of this project. These focus groups will provide free food and fellowship, and will be fun and engaging as we each contribute our ideas about Samford, our mission, and our identity.

All lunches and dinners will be provided by Dreamland Bar-B-Que, and the two morning focus groups will enjoy a big Southern breakfast.

Thank you in advance for your participation and active involvement in this important work.

All focus groups will be held in the Coca-Cola Hospitality Suite in the Pete Hanna Center. Parking will be available in the lot directly adjacent to the west side of Pete Hanna Center (see map below).

Please select a meeting date via the blue button on the top right to begin the registration process.

Meeting dates & times:

Monday, April 18:
4:00 p.m. - 6:15 p.m.
Tuesday, April 19:
11:45 a.m. - 2:00 p.m. (Lunch provided)
2:00 p.m. - 4:15 p.m.
5:15 p.m. - 7:30 p.m. (Dinner provided)
Wednesday, April 20:
7:45 a.m. - 10:00 a.m. (Breakfast provided)
11:30 a.m. - 1:45 p.m. (Lunch provided)
5:15 p.m. - 7:30 p.m. (Dinner provided)
Thursday, April 21:
7:15 a.m. - 9:30 a.m. (Breakfast provided)
11:30 a.m. - 1:45 p.m. (Lunch provided)