PRIMA Workshop 02

Ben Franklin Southeastern Pennsylvania

PRIMA Workshop: Introduction to Red Team Associates and RAMP (Risk-Assessment of Market Potential)  
Presented by Red Team Associates

Presented by <a href="https://redteamassociates.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Red Team Associates </a> PRIMA Workshop Overview Red Team Associates is a commercial strategy consulting firm that works with companies to bring a deeper understanding of the future commercial requirements needed to create product success.RTA has developed RAMP (Risk-Assessment of Market Potential), a model to help companies evaluate the future commercial potential of their new products. <ul><li>RAMP uses a consistent framework to assess a new product’s value relative to the current standard of care. </li><li>The output can help companies determine whether a new product is or could be sufficiently differentiated to justify changing current behavior.</li></ul>In this presentation, RTA will provide an overview of their capabilities and will use case studies to demonstrate RAMP and other strategies.PRIMA: The Philadelphia Regional Integrated Medicine Alliance (PRIMA) is a public/private partnership focused exclusively on nurturing the region’s biotech/pharma technology ecosystem. Built upon the success of Ben Franklin’s FabNet program, a regional partnership for rapid prototyping and fabrication, PRIMA provides resources and funds for entrepreneurs and startups in the life sciences to create economic impact in the Philadelphia region. This is part of a new monthly series featuring <a href="https://www.sep.benfranklin.org/partner/prima/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">PRIMA</a>. After you register, you will be emailed the Zoom meeting details.

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PRIMA Workshop 02

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PRIMA Workshop 02

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