About This Event:

Certificate: Completion Certificate
Language: English
Duration: 1 Day
Credits: 8
Delivery Mode: Classroom/ Virtual Live / Onsite

Deal for Group of 5 - 10 persons 10% Off | For group of 11 - 20 persons 15% Off

Course Overview:

This hands-on sales skills workshop is designed for professionals who sell as part of their role. Whether you're new to sales or an experienced professional, the course content adapts to varying levels of expertise. It provides participants with practical techniques to enhance sales performance and surpass targets.

Course Objective:

To equip participants with actionable sales strategies and techniques that can be effectively applied in their roles, leading to improved sales success and personal development.

Course Structure and Topics:

Session 1: Introduction and The 80:20 Principle

Objective: Understand the 80:20 principle and its role in sales.

Content:

Explanation of the 80:20 principle.
Why 20% of salespeople drive 80% of sales.
Discussion and real-world examples.
Activity: Identifying key traits of top-performing salespeople.

Session 2: The Ideal Salesperson

Objective: Recognize the qualities of top sales professionals and conduct a self-assessment.

Content:

Characteristics of successful salespeople.
Self-evaluation exercise.
Feedback and development plan.
Activity: Group self-assessment and discussion.

Session 3: Setting Goals

Objective: Learn the importance of goal setting and how to create personal performance goals.

Content:

The significance of goal setting in sales.
Steps to create actionable goals.
Real-world goal-setting examples.
Activity: Goal-setting workshop.

Session 4: Establishing Trust

Objective: Build trust and rapport with potential clients.

Content:

Trust-building techniques.
The role of trust in sales success.
Activity: Role-playing trust-building exercises.

Session 5: Asking Effective Questions

Objective: Enhance questioning skills to drive successful sales conversations.

Content:

Importance of asking the right questions.
Examples of effective questioning techniques.
Activity: Practice exercises on questioning strategies.

Session 6: Customer Engagement

Objective: Learn techniques to maximize customer value.

Content:

Strategies to engage customers effectively.
Understanding customer perception of value.
Activity: Case study discussions and role-playing.

Session 7: Tailoring Sales Approaches

Objective: Customize sales strategies for different customer needs.

Content:

Identifying customer-specific benefits.
Adapting sales methods accordingly.
Activity: Personalized sales approach exercise.

Session 8: Educating Customers

Objective: Provide valuable information to help customers make informed decisions.

Content:

Addressing well-informed buyers.
Enhancing customer knowledge about products/services.
Activity: Interactive product education exercises.

Session 9: Enhancing Sales Efficiency

Objective: Learn from missed opportunities and streamline the sales process.

Content:

Reviewing unsuccessful sales efforts.
Strategies to improve sales efficiency.
Activity: Analyzing past sales situations.

Session 10: Reinforcing Positive Outcomes

Objective: Learn from successful sales experiences.

Content:

Evaluating successful sales techniques.
Methods for reinforcing positive behaviors.
Activity: Success story analysis.

Session 11: Mastering Product Knowledge

Objective: Gain in-depth knowledge of products/services.

Content:

Importance of comprehensive product understanding.
Techniques for retaining product information.
Activity: Product knowledge quiz.

Session 12: Gaining a Competitive Edge

Objective: Develop strategies to outperform competitors.

Content:

Understanding market positioning.
Exploring competitive advantage strategies.
Activity: Competitive analysis workshop.

Session 13: Handling Sales Objections

Objective: Identify and overcome common objections.

Content:

Recognizing common objections.
Strategies to effectively address objections.
Activity: Role-playing objection handling scenarios.

Session 14: Closing Techniques

Objective: Identify buying signals and close deals effectively.

Content:

Recognizing when a customer is ready to buy.
Effective closing techniques.
Activity: Practice closing scenarios.

Session 15: Post-Sale Follow-Up

Objective: Understand the importance of follow-ups and build lasting customer relationships.

Content:

Best practices for post-sale follow-ups.
Strategies to enhance customer experience.
Activity: Follow-up scenario exercises.

Session 16: Practical Application

Objective: Implement learned sales skills in real-life situations.

Content:

Applying techniques in day-to-day sales roles.
Ensuring consistent implementation.
Activity: Real-world action planning.

Course Benefits:

Upon completing this workshop, participants will:

Understand key traits of top-performing salespeople.
Set and pursue personal sales goals.
Implement practical sales techniques to enhance their performance.
Apply learned strategies effectively in their roles.

Certification:

Participants will receive a completion certificate upon successfully finishing the course.

Who Should Attend?

Anyone interested in developing practical sales skills can participate in this workshop.

Practical Sales Skills 1 Day Training in Worcester, MA

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