Personal Selling Skills

Personal Selling Skills

Getting started in sales? This course is for you. The two-day Personal Selling Skills course will give you the tools you need to pick up the phone and speak with prospects. Learn the sales process from start to finish. Discover the psychology of the sales call, how to catch the attention of prospects, how to qualify buyers and set meetings. Learn how to ask the right questions to position your offering to the client. Develop objection handling, negotiation tactics and closing methods to bring the sale home. This course will enable you to hit the ground running and achieve your sales goals.

Duration - 2 days

Key Outcomes

· Psychology of sales

· Understand the sales process

· How to prospect effectively

· Qualify buyers and book meetings

· Negotiation, objection handling and closing techniques

Key Promises

· Comprehensive Curriculum: Explore the core concepts, including the marketing environment, consumer buyer behaviour, segmentation, targeting, positioning, branding, and the marketing mix.

· Practical Insights: Dive into real-world applications through hands-on activities, practical demonstrations, and access to a cutting-edge e-learning platform.

· Expert Guidance: Learn from seasoned professionals with industry experience, providing invaluable insights and strategies to boost your marketing prowess.

Personal Selling Skills

Getting started in sales?

This two day introductory course will cover the fundamentals of selling to enable you to hit the ground running to achieve your targets.

20% of sales professionals bring in 80% of the revenue. Learn the skills necessary to become a top performer and achieve your sales goals.

Sales professionals are the rockstars that keep all businesses running. Their survival is based on sales professionals bringing in deals. Sales offers a rewarding and varied career with strong growth prospects.

Sales professionals help customers identify their needs and provide solutions to those need. Sales professionals add value to the sales process by providing the customer with relevant information, providing customers with insights and new ways of looking at problems. Learn how to take control of the sale process to ensure the customer receives what they want.

This course will provide you with an overview of the sales process, from prospecting through to closing the deal. You will also learn practical techniques you can apply immediately. This course is designed to speed up your learning process so that you are more effective early in your sales career.

Prospecting is the one task that will directly impact a sales professionals performance. Successful sales professionals are those who spend the majority of their time prospecting. The quality of the prospecting efforts can boost the number of meetings booked and therefore deals closed. Learn effective techniques from experienced sales professionals Spend less time chatting to receptionists and more time dealing with decision makes by implementing effective prospecting techniques. Grab your prospects attention with tailored interest getters.

Ineffective sales people waste time speaking to prospects who are not interested in buying. Effective sales people qualify buyers. This will allow you to spend your time with potential buyers, and spend your otherwise wasted time to improve prospects.

Our world class instructors have advanced qualifications and industry experience working for some of the largest international brands and can pass the insight on to you.

Innoversity is a market leading education provider dedicated to enabling people to make the most out of technology. We offer courses in Project Management, Digital Marketing, Web Development, Software Development, Design, Data, AI, Cyber, Cloud, Networking and Business Applications.

Who is it for?

This training course is intended for sales professionals who are looking for an introductory course on selling in a B2B and B2C environment.

· Sales Representative

· Account Manager

· Client Executive

· Customer Relationship Manager

· Sales Manager

· Sales Enablement

Agenda

The Role of Selling - Understand the impact selling makes to organisations and the different types of sales roles.

Setting Targets - To be successful, you need to set a target. Learn how to set effective personal sales goals.

Prospecting - Break through the noise and gain your prospect's interest.

Qualifying - Rookie sales executives waste time chasing prospects who like to chat, but are not ready to buy. Qualify your prospect to ensure you save yourself time, energy disqualifying prospects who are not ready to buy.

Booking Meetings - Increase the number of meetings booked with quality prospects

Discovery calls Explore how to ask the right questions to discover your prospects needs and motivations

Pitching - Tailor your offer to solve your clients’ problems. Pitching the right way will increase your win rate.

Objection Handling - Objections are a natural part of the sales process. Understand the different types of objections and how to handle them. Learn how to provide your prospects with the confidence to buy.

Negotiation - Gain insight into basic negotiation tactics to provide your client with the best available offer

Closing - Never sweat asking for business again. Learn how to bring the sale to a natural close and win business.