NYFA Online Learning: Marketing for Artists in the Digital Age
The New York Foundation for the Arts (NYFA) is pleased to offer an opportunity for artists in all disciplines to participate in the second session of NYFA’s Online Learning: “The Profitable Artist” series. The “Marketing for Artists in the Digital Age” will be presented by Mara Vlatković, Contributor of the marketing chapters of “The Profitable Artist.” The workshop will take place online on Tuesday, October 16, 6:30pm-8pm EST.
How do you start building an audience? Where do you concentrate your marketing efforts to make them most effective? And how do you market yourself and your art with authenticity? This workshop will take you through the process of sharing your art with your audience and stakeholders in the digital age, involving social media, email marketing, and other (often completely free!) tools you can use to develop a dedicated following. Informed by The Profitable Artist you will learn how to understand your audience, build marketing goals, and make the most of your own time and resources.
Inteneted Audience
Individual artists in all disciplines who are looking for marketing strategies
Presenter
Mara Vlatković is an arts marketing and communications professional currently working as Campaign Specialist at The Juilliard School in New York City. With previous experience in cultural diplomacy and international development in Washington D.C., she has turned her focus on supporting artists and creatives in fulfilling their full potential. Mara is the Founder of Young Professionals in the Arts (YPA) and provides training in digital marketing to artists and art professionals. She previously worked at the New York Foundation for the Arts (NYFA) as the Digital Communications Officer and is a contributor to The Profitable Artist. She has an M.A. in Culture, Policy, and Management from City University London and a B.S. in Sociology from the London School of Economics.
Technology Requirement
You may attend this webinar using either a Mac or PC computer (with speakers), standard phone, smartphone, or tablet device.
Please use the AnyMeeting App or Chrome for the best webinar experience.
Make sure your Adobe Flash Player plugin is up-to-date. If it is not, you will be prompted to update it, which will take about a minute. A strong wifi or hard-wired Internet connection is preferred.
For additional technical questions or issues, please email at learning@nyfa.org.
Recording
This workshop will be recorded. The recording will be shared with all previously registered participants after the session concludes, regardless of whether participants attend the live webinar or not. The recording will be posted online for 6 months, but not available for download.
The New York Foundation for the Arts (NYFA) is pleased to offer an opportunity for artists in all disciplines to participate in the second session of NYFA’s Online Learning: “The Profitable Artist” series. The “Marketing for Artists in the Digital Age” will be presented by Mara Vlatković, Contributor of the marketing chapters of “The Profitable Artist.” The workshop will take place online on Tuesday, October 16, 6:30pm-8pm EST.
How do you start building an audience? Where do you concentrate your marketing efforts to make them most effective? And how do you market yourself and your art with authenticity? This workshop will take you through the process of sharing your art with your audience and stakeholders in the digital age, involving social media, email marketing, and other (often completely free!) tools you can use to develop a dedicated following. Informed by The Profitable Artist you will learn how to understand your audience, build marketing goals, and make the most of your own time and resources.
Inteneted Audience
Individual artists in all disciplines who are looking for marketing strategies
Presenter
Mara Vlatković is an arts marketing and communications professional currently working as Campaign Specialist at The Juilliard School in New York City. With previous experience in cultural diplomacy and international development in Washington D.C., she has turned her focus on supporting artists and creatives in fulfilling their full potential. Mara is the Founder of Young Professionals in the Arts (YPA) and provides training in digital marketing to artists and art professionals. She previously worked at the New York Foundation for the Arts (NYFA) as the Digital Communications Officer and is a contributor to The Profitable Artist. She has an M.A. in Culture, Policy, and Management from City University London and a B.S. in Sociology from the London School of Economics.
Technology Requirement
You may attend this webinar using either a Mac or PC computer (with speakers), standard phone, smartphone, or tablet device.
Please use the AnyMeeting App or Chrome for the best webinar experience.
Make sure your Adobe Flash Player plugin is up-to-date. If it is not, you will be prompted to update it, which will take about a minute. A strong wifi or hard-wired Internet connection is preferred.
For additional technical questions or issues, please email at learning@nyfa.org.
Recording
This workshop will be recorded. The recording will be shared with all previously registered participants after the session concludes, regardless of whether participants attend the live webinar or not. The recording will be posted online for 6 months, but not available for download.