Marketing Plan Workshop

Marketing Plan Workshop

Finding customers, generating leads and sales doesn't just happen. Create a strategic marketing plan to grow your business.

By Ohio Small Business Development Center

Date and time

Tuesday, July 9 · 3 - 5pm PDT

Location

Online

About this event

“By failing to prepare, you are preparing to fail.” – Benjamin Franklin

Whether you are launching a new business, need to increase awareness, achieve sales goals, or diversify your target audience, the marketing plan is your roadmap to achieve your desired business goals.

In this workshop series Certified Business Advisor and Professional Certified Marketer Tonya Wilson will walk you step by step through the process of writing your business marketing plan. For this February session we are proud to be partnering with the Columbus Metropolitan Library who will provide invaluable instruction on marketing research and how to use the many free resources available to you at the library.

Attendees of this series will meet for two hours, once a week, for four consecutive weeks: Tuesdays; Jul. 9, Jul. 16, Jul. 23, and Jul. 30, from 6:00 PM to 8:00 PM.

The Marketing Plan Workshop series will cover :

  • Company Brand Identity
  • Market Research: Target Audience and Competition
  • Marketing Goals
  • Strategy and Tactics

Actions assignments will be assigned each week to ensure you will have a completed marketing plan at the conclusion of the workshop.

For attendees who are interested, one-on-one client meetings will be set with Tonya Wilson after the conclusion of the workshop at 1 month, 3 months and 6 months to review marketing plan implementation results.

Tags

Organized by

Ohio Small Business Development Center

The training events we offer at the SBDC are designed to advance your knowledge on how to start, grow and sustain your small business as quickly and efficiently as possible. The faster we can increase your knowledge of business management the sooner we can start working on getting your business open and making money. No product or service sales pitches to fear.

SBDC events are led by Certified Business Advisors and guest speakers.

We post our annual training calendar every December for the following year. New events will be added throughout the year as business needs change or new information or opportunities become available.

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Free