LEARN THE BLUEPRINT ON HOW TO CREATE SUCCESSFUL CANNABIS PRODUCTS AND ENGAGE IN NICHE MARKETING
Featured Speaker: Tony Verzura, Founder of Blue River™
Who is Tony: Tony Verzura is a 85x award winning cannabis innovator that evolved from the legacy marketing and into the legal market from 1996 to present day. Tony is best known for popularizing cannabis "terps" with he introduced of his cannabis dervied terpenes in Colorado in the 2010's. In 2015, Tony started implimenting "terps" into the California market in both solventless and solvent based products. Tony is a cannabis patent holder for his advacned ratio based MCT formulations widely used through out the world. Over the years Tony has continued to push the limts of this plant by developing sustainble manufacturing practice by devloping his own apperatus, methodolgies , and signature products wihtout the use of any chemicals or harmful impacts on the envirnoment. Today, Tony operates two Blue River Terps cannabis retail stores in Massachusetts and runs a team of highly skilled indivudals who oversee the brands manufactured products. Blue River Terps focus is delivering the highest grade live rosin extracts, vape, and edibles on the East Coast.
What will he talk about: In Part Two, Tony will describe what it takes to develop and build real value from cannabis with real world examples of products he developed or co-developed that have sold in various states and jurisdictions. He will also discuss niche marketing of cannabis products. There will be an extensive Question and Answer session at the end of the talk.
Who Should Attend: The talk is designed for cannabis entrepreneurs that qualify or would qualify as an Economic Empowerment Priority Applicant or Social Equity Program Participant in the state of Massachusetts. Individuals who were prosecuted during cannabis prohibition are also welcome to attend as well as those that currently reside in areas of disproportionate impact.
Space is extrmely limited for this event.
