制定營銷策略，LM 12/7

TheNYC Department of Small Business Serviceshelps unlock economic potential and create economic security for all New Yorkers by connecting New Yorkers to good jobs, creating stronger businesses, and building thriving neighborhoods across the five boroughs.You can register for all of our free events and courses, includingBE NYCandWE NYCevents on Eventbrite. For questions about individual courses or to register over the phone, pleasecontact our staffat one of ourNYC Business Solutions Centers.For more information on all of our services, call 888-SBS-4NYC (888-727-4692) or visitnyc.gov/sbs.

NYC Department of Small Business Services

許多企業主在營銷上花費了大量資金。 但很少有人有基於研究的營銷策略來確保每一筆錢都花得值。 本課程的目標是幫助企業家在任何階段建立一個基本的營銷策略，為他們使用的每一種營銷策略提供信息。 在本課程中，您將：
•定義您從事業務背後的“原因”
•使用客戶角色映射您的客戶
•發展您的獨特價值主張 (UVP)
•撰寫並提供電梯推介
•了解數字營銷在業務戰略中的價值和作用。
本課程是紐約市小型企業服務部 (SBS) 六模塊數字營銷系列的第一個模塊。 緊隨其後的是第二個模塊，“為客戶創造價值的內容”。
請注意：本課程將是一個網絡研討會，您將在開始時間前 24 小時通過電子郵件收到加入所需的詳細信息。

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制定營銷策略，LM 12/7

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制定營銷策略，LM 12/7

More events from NYC Department of Small Business Services

Discover more events from NYC Department of Small Business Services, from Business to other experiences you might love.

M/WBE Mentors: Meet with Goods and Services Mentor Maureen Fairlie

Getting Your Small Business Game Ready for FIFA World Cup 2026™

Meet the Lender: Ascendus |SI| 6/1/2026

First Course NYC Information Session

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