LinkedIn for Introverts

Learn LinkedIn

Training for introverts to excel on LinkedIn - understanding the algorithm, working to strengths, and using storytelling for great content

Millennium Point

Thank you for booking on to our event. e look forward to meeting you on Thursday, 9 March.

The schedule for the day is as follows: -
Registration from 09:00
M﻿orning session (part 1) from 09:30 to 11:00
B﻿reak at 11:00 (15 mins)
M﻿orning session (part 2) from 11:15 to 12:30
L﻿unch provided at approximately 12:30 to 13:30
A﻿fternoon session from 13:30 to 16:00

Please feel welcome to bring a laptop and mobile devices.

Lunch and refreshments are included in the cost of your ticket. Please inform us of any dietary requirements (by 28 February). Thank you.

Join Learn LinkedIn for a packed all-day LinkedIn session that will lay the groundwork for success. Learn how you can get the most from LinkedIn, even as an introvert, understanding how to improve your visibility, tell your story, build your professional network and personal brand.0﻿9:00 - 16:00What we will cover in our morning session (09:30 to 12:30)UNDERSTANDING THE ALGORITHM - Why is this important? There are behaviours and activity which LinkedIn likes, but also those it dislikes. Understanding how the algorithm works will help you realise what approach you can take as a typical introvert, by maximising your strengths using our tips and tricks.PROFILE OPTIMISATION - Learn how to create and structure a professional profile to boost your visibility and project your social proofBUILDING A NETWORK - How do you build an audience? We’ll show you how to find relevant connections and build strong relationshipsFIND YOUR NEXT CLIENT - Use your professional profile, the power of search and social proof to find your next client on LinkedInMEASURE YOUR PROGRESS - Gauge your progress by understanding the metrics you need to measure your introverted strengthsL﻿unch provided (approximately 12:30 to 13:30)What we will cover in our afternoon workshop session (13:00 to 16:00)DEFINING OBJECTIVES &amp; CREATING A STYLE GUIDE - Understanding the drivers for why this content is being created, centring on the audience, will help build a style guide for delivery of all content so all colleagues deliver on message.DEFINING CONTENT TREATMENTS &amp; BUILDING A CONTENT BANK - Deciding on the treatments and variety of content delivery. How to build a content bank to remove pressure to create and remain consistent.STORYTELLING STRUCTURE - Understanding how to create impactful stories by using a powerful structure to frame content.HOW TO PREPARE - It’s very easy to over or under prep content and miss the mark in execution. This section teaches how to prepare to a level that content will be consistently powerful and meet defined objectives.USEFUL TECH &amp; SET UP - This will form part of the style guide. It’s a “how to” for content creation and a walk through of useful tech.PRACTICAL SESSION OF CONTENT CREATION - Implementing all that’s been learnt in a safe space.FUTURE ACTIONS - Revisiting key elements such as Objectives, style guide and storytelling.CONTENT CREATION - After completing this session, participants will have more delivery confidence, fluent communication skills, and the capacity to use content more creatively, all of which will enable them to make the most of LinkedIn. Registration from 09:00M﻿orning session (part 1) from 09:30 to 11:00B﻿reak at 11:00M﻿orning session (part 2) from 11:15 to 12:30L﻿unch provided at approximately 12:30 to 13:30A﻿fternoon session from 13:30 to 16:00Facilitators: Ed Nell and Tony WaltonTony runs the social media, Pollen8 Digital. With almost ten years’ experience, Tony is mostly focused on working with B2B brands, concentrating mostly on LinkedIn, training and building audiences. A self-confessed introvert, he understands the struggles some of us may have with our use of social media and LinkedIn.Ed too, is an introvert, but also a BBC radio presenter and content consultant with The Media Insiders who specialises in turning audiences into customers, with the expertise to make your LinkedIn content look and sound great.

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