Licensing 101

An info session and presentation from UC Davis Trademark Licensing detailing new royalty policies, meet promotional vendors and more.

The Office of Strategic Communications’ Trademark Licensing team invites you to UC Davis Licensing 101, an info session and presentation detailing new policies, vendors, answer questions, and more.

Topics include:

• The new promotional royalty rate increase that went into effect Jan. 1, 2026.
• Defining what a license is and the meaning behind the Collegiate Licensing Company’s hologram label.
• The importance of ordering from and working with a licensed vendor.
• How the Trademark Licensing office supports campus partners.
• Promotional vendors will also be on-site to showcase their new swag items available for the UC Davis community.

Full agenda to be provided closer to the meeting.

Please RSVP no later than Tuesday, February 10.

Questions? Please contact Michael Harris at mthharris@ucdavis.edu.

Gateway Structure is the closest parking to the UC Davis Conference Center.