LetsGoHoliday.my Hosts Workshop targets small hotels and homestay owners to learn and understand how to convert "lookers" into "bookers" through digital marketing. Participants can choose to attend either Day 1 or Day 2 or both.

In this workshop, you will learn:

Day 1 Program (2 Oct 2018)
+ Good Copywriting for Property Listing
+ Photography Tips
+ Good Practices in Guest Check-In and Check-Out
+ Calendar Management and Inventory Synchronisation across OTAs
+ Google My Business
+ Google Map Business Listing
+ Google Business Customer Engagement and Offers
Digital Marketing
+ Facebook Marketing
+ Create offers using Softinn Promo Codes system and marketing material using Canva
+ Instagram Marketing
+ Promoting Point-of-Interests (POI) to engage travellers and create offers to convert

Day 2 Program (3 Oct 2018)
+ Customer Segmentation
+ How to segmentize Customers
+ Pricing strategy and Offers based on different customer segments
+ Guest Measurement Systems and Handling Reviews
+ Guest Satisfaction Survey
+ Handling Negative Guest Reviews
+ Demand and Revenue Management
+ Market Segmentation and Pricing
+ Variable Pricing and Dynamic Pricing impact on Revenue
+ Official Website setup
+ Setup a website (Blogger / WordPress)
+ Install Booking Engine on Official Website
+ SEM Googe Adwords
+ Generate demand through Google Adwords
+ Account Setup and Basic campaigns
+Track conversion using Softinn Extranet

FAQs

What can I bring into the event?

You will need to bring your own laptop.

How can I contact the organizer with any questions?

For inquiries, you can Whatsapp us at +6012 6988172