L.A. Optimized Accelerator Academy

L.A. Optimized Accelerator Academy

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L.A. Optimized Accelerator Academy is brought to you by the Mayor's Office of Economic Development and USC Center for Economic Development

About this event

Join us in the month of June for LA Optimized Accelerator Academy!

Beginning Tuesday, June 7 at noon, gain access to expert advice directly from EBAY and AMAZON that will help you grow and expand your business.

L.A. Optimized Accelerator Academy is a free monthly webinar series that helps small businesses and entrepreneurs market and grow in the digital marketplace. Whether you are new or existing seller, selling to consumers or businesses, looking to expand locally or overseas, join us for this exciting virtual event! Take advantage of tools and advice from experts that will help your business grow in the nation's top selling platforms.


June 2022 Featured Experts:


Expand your Business on Amazon

Whether you are a new or an existing vendor, learn how to grow your Business on Amazon. This webinar covers how to start selling on Amazon to Consumers and/or Businesses. Already a seller on Amazon? This webinar will also provide you tools for growing your footprint and increasing sales. Learn Business strategies and best practices for expanding your business in the local and global marketplace.


eBay Academy

After the success of eBay Seller School, eBay Academy is a new virtual learning platform that offers new topics on various tools and best practices to help you grow your business. Topics cover how to create stand-out listings, manage your growing catalog, delegate tasks to your employees, communicate effectively with your buyers, promote your items with eBay promotional tools, ship internationally, and handle returns. Available anytime, from anywhere, at no cost to sellers. Start learning today.


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By registering for this event you agree that the Los Angeles Mayor's Office, sponsors, and partners may send you future communications through email.


The L.A. Optimized Accelerator Academy provides businesses e-commerce growth and marketing support through its educational programming with the collaboration of corporate donors, non-profit partners, and subject-matter experts. This portion of the program is open to ALL businesses nationwide. Video recordings will be released for viewing on the first Tuesday of every month.

This program is brought to you by the Los Angeles Mayor’s Office of Economic Development and USC Sol Price School of Public Policy Center for Economic Development. Sponsored in part by the Economic Development Administration, U.S. Department of Commerce.


LA Optimized (LAO) is a program by Los Angeles Mayor Eric Garcetti and the Los Angeles City Economic Workforce Development Department (EWDD) to help small businesses adapt to consumer behavior and utilize technology to stabilize, optimize, and grow their businesses through e-commerce, branding, and marketing. Individualized services delivered to businesses accepted into the program include the following:

  • search engine optimization through business listings to enable businesses to be easily found by more consumers;
  • website development or optimization to ensure websites and its functionalities are equipped to interact and service their specific clientele online and potentially expand a business’s capacity to cater to the growing digital marketplace;
  • provision of marketing and/or branding collateral by Los Angeles creatives to help elevate a business’s brand and help them get noticed by consumers;
  • and e-commerce health audits and consultations which provide multiple analytic trackers that enable businesses to understand the improvements and shifts that need to be made to achieve greater e-commerce success.

While everyone is welcome to the Accelerator Academy, the L.A. Optimized individualized services are only available to L.A. City businesses at this time. If you have a business in L.A and is interested in applying for this program, please visit coronavirus.lacity.org/laoptimized.

If you are a Los Angeles County creative (photographer, videographer, graphic designer, etc.) that is interested in helping small businesses, please visit coronavirus.lacity.org/laoptimizedcreatives.

The L.A. Optimized program is made possible by the Los Angeles Mayor’s Office of Economic Development, the Los Angeles City Economic and Workforce Development Department, Mayor's Fund for Los Angeles, Ernst & Young's Entrepreneur in Residence Program, Art Center College of Design, and the Los Angeles City Creative Advisory Board.


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