The Institute for Excellence in Sales is excited to bring sales expert Kyla O’Connell to the Carahsoft Conference and Collaboration Center as the June Sales Excellence Big Stage speaker.
The program will be hybrid, offering in-person or virtual registrations. It is open to anyone looking to improve their selling skills.
ABOUT THE PROGRAM
In today’s business landscape, soft skills such as empathy have emerged as superpowers. Empathy has become a crucial driving force with younger generations of customers emphasizing diversity, equity, inclusion, and work-life balance. For sales professionals navigating the sales process and leaders propelling their teams towards new heights of growth, harnessing empathy and personal interaction with customers is essential.
This program provides a deep dive into empathy, supported by data-driven studies that underscore its significance. Through a range of tactical techniques, we explore how to make customers and partners feel heard, understood, and ultimately, win their trust. By demonstrating empathy, bonds are forged, paving the way for collaborative and mutually beneficial solutions, and opportunities for deeper revenue growth. Attendees will learn elite practices and more:
- Uncovering the “Who”, “What”, “Why”, “When”, and “How” of incorporating empathy into sales and leadership.
- A comprehensive toolkit including techniques at each stage of the sales process; ATTRACT, EMPATHIZE, ACKNOWLEGE, GUIDE, and PARTNER to show empathy for the customer.
- Tangible soft skills assets and tactical techniques poised to increase effectiveness as both sales professionals and leaders
- Increased revenue generation and the retention of top-tier performers, setting the company on a path to sustainable success.
- Insight into what younger generations are expecting from employers today and how to meet those expectations by harnessing empathy at the core of the leadership style and organizational culture.
The program will be live and in-person. Light breakfast and networking will begin at 7:30am. The speaker will hit the stage at 8:15am and go to 9:45am. Networking will continue until 10:30am.Since it’s a hybrid program, you can just register for the virtual portion starting at 8am.
WHO SHOULD ATTEND:
- Business-to-business sales leaders and managers.
- Tech sales professionals.
- Salesforce partners.
- Business owners looking to grow their sales acumen.
- Marketing and sales support professionals.
ABOUT KYLA O'CONNELL
Kyla O’Connell speaks to sales leaders globally on the impact that Empathy Driven techniques have on performing at the highest levels. This program provides tactical techniques that harness empathy to win the trust of customers and direct reports. Attendees will leave with tangible skills poised to increase effectiveness as sales professionals and leaders increase revenue generation and retain top-tier performers.
