Intro to Data for Purpose-Driven Professionals

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Learn the basic terms and concepts surrounding research and performance measurement.

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About the Webinar

Not sure what regression analysis is? Want to learn more about margins of error? More like who doesn’t?!

This summer, Measurement Resources is excited to announce a brand-new webinar that will cover many of the basic terms and concepts surrounding research and performance measurement. We know you have questions that you’ve been too afraid to ask in meetings, and we want to help. And if we’re going to be honest with ourselves, we’d really like it if more people spoke our language.

So whether you’re brand new to the social sector, or you’re a veteran nonprofit rock star, we’ll break down some of these basic concepts so that you can:

1. Integrate data more in your day-to-day work.

2. Have insightful conversations with your internal analyst.

3. Understand how there can possibly be a 300% increase in something (doesn’t it only go up to 100?).

4. Sound smarter at cocktail parties.

Join Sheri Chaney Jones, president of Measurement Resources Company and SureImpact, Inc., for this one-hour webinar on Thursday, July 29, from 3:00 to 4:00 pm (Eastern Time). This webinar is free and open to all, but registration is required.

While we have some good ideas, we'd like to hear from you! Email us ( all of the data/research terms and concepts that befuddle you, and we'll weave them into our presentation.

Webinar Format

We will be using Zoom for this webinar. We will send login instructions to registrants closer to the day of the webinar. Sheri Chaney Jones will speak for approximately 45 minutes, followed by 15 minutes of Q&A. Questions will be submitted via the chat module, and Sheri will address as many questions as possible within that time frame.

Included in Your Registration

Following the webinar, participants will receive:

  • PDF of presentation slides;
  • Access to the webinar recording; and
  • A free 30-minute, one-on-one phone consultation to discuss your organization’s data collection initiatives.

About Sheri Chaney Jones

For more than 18 years, Sheri Chaney Jones, founder and president of Measurement Resources Company, has improved the social sector using performance management, evaluation, and organizational behavior best practices. Her experience and expertise have transformed measurement cultures and as a result, saved public dollars, improved outcomes, demonstrated effectiveness, and increased revenues.

Sheri is a thought leader on public sector evaluation and applied organizational research. She is the author of Impact & Excellence: Data-Driven Strategies for Aligning Mission, Culture, and Performance in Nonprofit and Government Organizations (Jossey Bass, 2014). This book provides government and nonprofit leaders a proven path to increase the evaluation and assessment capacity of their organizations. Sheri is an international speaker on measurement best practices and the use of evaluation results for improved social sector organizational efficiencies and outcomes, and was named a Future 50 Award honoree by Columbus CEO in 2020, and BizTech Executive of the Year by Columbus Business First in 2021.

Sheri has taught Organizational Behavior at Franklin University’s Management and Leadership Program. In addition, she designed and taught the Creating a Measurement Culture course as part of Ohio’s Certified Public Managers program provided through the John Glenn School of Public Affairs at The Ohio State University. Through her work, she has provided advisory and consulting services based upon evaluation best practices to the following units within The Ohio State University: The Kirwan Institute of the Study of Race and Ethnicity, The Center for Family Research, The Center for Learning Excellence, and The Fisher College of Business.

Prior to founding Measurement Resources and SureImpact, Sheri served as the Performance Center Manager for the Ohio Department of Aging, Deputy Director for Performance Evaluation with the Franklin County Juvenile Court and Organizational Researcher for a Columbus-based consulting firm, Decision Support Services, Inc. Sheri holds a Master of Arts degree in Industrial and Organizational Psychology from Central Michigan University and a Bachelor of Science in Psychology from The Ohio State University.

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Organizer Measurement Resources Company

Organizer of Intro to Data for Purpose-Driven Professionals

Measurement Moves Missions.

Measurement Resources Company helps government and nonpofits achieve social change faster.  We specialize in helping organizations successfully collect, organize, and use impactful data and information so they can fully achieve their visions.  Measurement Resources equips leaders, organizations and systems to establish high-performance cultures infused with impact measurement as a tool for real growth and sustainablity.  Our experience and expertise helps organizations save public dollars, improves outcomes, demonstrates effectiveness, and increases revenues.  Our clientele is vast and includes arts, education, health and human services, juvenile justice, faith-based, and private organizations.

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