How to Navigate the New Blogging Landscape and Increase Revenue

A lot has changed in the blogging world in the last two years. AI and Google algorithm changes have really made things difficult. Lots of websites have seen all their traffic disappear.

How do you best operate in this new environment?

Join me and Felix, the Partnerships Manager at Stay22, for an insightful session on how you can use data and analytics to claw back some of your losses and position yourself for new gains.

Stay22 works with tons of travel creators, so it has keen insight into the problems we face—and the solutions that can help.

In this session, you'll learn:

1. Which kinds of data are helpful
2. How to understand your data
3. The difference between engagement metrics and buyer-intent metrics
4. How to communicate value effectively.
5. Insights from other creators, highlighting common metrics tracked and identifying opportunities where creators can stand out.
6. Converting traffic into buyers.

Felix will demonstrate how Stay22 datasets can highlight audience behavior and booking potential, and provide practical advice on translating complex data into compelling stories that resonate with DMOs, tourism boards, and brands.

By the end of this session, you'll have actionable tips on what to do to increase your revenue and convert more readers to customers.