How Data Intelligence & Artificial Intelligence Shape Customer Experience

American Marketing Association Phoenix (AMA Phoenix) is the leading educational, networking and career-building resource for Phoenix marketing professionals.Established more than 50 years ago, AMA Phoenix is the only professional marketing association in Arizona that covers all disciplines in the marketing spectrum.AMA Phoenix hosts a variety of monthly, quarterly and yearly programs, events, workshops and discussions that introduce the latest industry trends and developments, along with valuable networking events that bring together the best marketing minds in the region.ABOUT USThe American Marketing Association, Phoenix Chapter (AMA PHX) is a 501(c)3 non-profit and volunteer run organization with the mission to connect, support and empower the Greater Phoenix area marketing community through education and professional development.VISIONRun by members, for members, AMA PHX’s vision is to be the Phoenix Metro area’s most relevant force and voice for the marketing industry, providing the most comprehensive combination of knowledge and resources to propel marketers forward in their careers and organizations.MISSIONThe mission of the AMA PHX is to build a community, connecting Phoenix Metro area marketers through insightful programs, diverse educational resources, impactful networking experiences and career building and advancement opportunities.Join the top industry group for Phoenix Metro area for marketing, advertising and public relations professionals, AMA Phoenix →https://amaphoenix.org/membership/why-join-amaLike us on Facebook:https://www.facebook.com/amaphoenixFollow us on Twitter:https://twitter.com/amaphoenixFollow us on Instagram:https://www.instagram.com/amaphxFollow us on LinkedIn:https://www.linkedin.com/company/2381297/adminWatch us on YouTube:https://www.youtube.com/channel/UCYcnpEiar47v8LPZIEZSGoQ

AMA Phoenix

Join Rebecca Clyde & AMA PHX: learn about the marketing technologies that better inform brands/organizations to improve customer experience.

<h2>SAVE THE DATE!  OCTOBER 26, 2022 -</h2><h3>Chatbots and Modern Marketing Technology: How Data Intelligence and Artificial Intelligence Shape the Customer Experience</h3><h3></h3><h2>Let’s chat about chatbots and AI</h2><p>Due to increasing virtual presences and more marketing technology influencing brands and consumers, marketers and brand leaders need to find solutions to integrating and building more connected and relevant customer needs/experiences.</p><h3></h3><h3>How do you drive innovation and solve customer needs in today’s data heavy and technology dense space? </h3><p>Customer experience (CX) and outcomes are informed more and more by data and intelligence. Data Insights, Integration and Intelligent chat AI with informative analytics better inform brands and drive better powerful customer experiences.</p><p></p><p>Join our October speaker, Rebecca Clyde, the co-founder and CEO at Botco.ai for a riveting presentation using case studies from their data platforms and examples from their chatbot analytics to help you improve your digital marketing efforts.</p><ul><li>Gain in-depth ROI visibility for high-conversion channels</li></ul><ul><li>Connect and integrate data to inform internal strategies and tactics to better devise customer solutions</li></ul><ul><li>Learn how AI/chat/data provide insight and listening to customers helps brands innovate based on their feedback</li></ul><ul><li>Use better tools to understand customer intentions and journeys in today’s demanding, disruptive, and dynamic market</li></ul><p></p><p>This presentation is perfect for marketing professionals in a corporate or consulting role, business owners, and agency professionals who are eager to stay updated on modern digital marketing technology that help improve customer analytics and the customer experience.</p><p></p><p><strong>Z﻿oom Link: </strong></p><p><a href="https://us02web.zoom.us/j/84341596909?pwd=OUpNY3hSelIyNEpaU3hlclpzVHJpZz09" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">https://us02web.zoom.us/j/84341596909?pwd=OUpNY3hSelIyNEpaU3hlclpzVHJpZz09</a></p><p></p><p><strong>About the Speaker</strong></p><p>Rebecca Clyde is the co-founder and CEO of Botco.ai, a conversational automation platform for marketing. She is on the executive board of the Arizona Technology Council and serves as a board director for Mentors International, a non-profit dedicated to eradicating poverty in Latin America through microlending and mentorship. Prior to Botco.ai, Ms. Clyde co-founded and directed Ideas Collide, an Inc. 5000 marketing automation agency now in its 17th year serving Fortune 500 companies. Ms. Clyde began her career at Intel and holds an MBA from the W.P. Carey School of Business at Arizona State University. In 2021, Rebecca Clyde received the prestigious Spirit of Enterprise Award bestowed by Arizona State University and the Economic Club of Phoenix.</p><p></p><p><strong>Company</strong></p><p>Botco.ai is a conversational marketing platform enabling meaningful and intelligent conversations between businesses and their customers.</p>

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How Data Intelligence & Artificial Intelligence Shape Customer Experience

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