Hello, My Name Is Awesome: How To Create Brand Names That Stick!

**This event will be online only**

Alexandra Watkins discusses the secret to creating brand names that get noticed and increase sales.

Topics covered include :

• See what kind of names win the hearts and minds of customers
• Learn a proven framework to quickly evaluate the strength of any name
• Discover why using your personal name as your brand name is a missed opportunity
  Get professional brainstorming techniques
• See creative workarounds for nabbing available domain names
• Discover the secret to creating brand names that get noticed and increase sales.
• See creative workarounds for nabbing available domain names

About the Presenter:

Alexandra Watkins

Alexandra Watkins is a leading and outspoken authority on brand names with buzz. For nearly 20 years, she and her naming firm, Eat My Words, have created love-at-first sight brand names for countless companies including Amazon, Coca-Cola, Disney, Twitter, and Google. Her breakthrough creativity book, “Hello, My Name is Awesome: How to Create Brand Names That Stick,” was named a Top 10 Marketing Book by Inc. Magazine.

Alexandra's personal "Name Hall of Fame" includes Wendy's Baconator, Neato robotic vacuum, Burger King’s Mac n’ Cheetos, Spanish language school Gringo Lingo, and frozen yogurt franchise Spoon Me. The vertical farming company she named Plenty was recently named one of the Top 100 Most Influential Companies by Time Magazine.

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