Have you ever seen APR behind someone’s name? For professional communicators, this indicates someone is Accredited in Public Relations, often through PRSA.

The APR signifies mastery of modern strategic communications, reflecting a commitment to top-tier practices and ethics. A valued professional distinction, the APR can lead you to the next level in your career.

Preparing for the APR includes personalized professional development, to enhance your skills and deepen your knowledge. APR candidates gain access to an experienced network of mentors, providing helpful expertise and guidance.

At this virtual lunchtime program you’ll learn about the APR, its benefits, and support options for APR candidates. Angela Brumm, APR (APR Chair of PRSA-Madison) will present on the APR process, then take your questions as part of a Q&A panel with Annie Gentil, APR (APR Chair, PRSA-Southeast WI) and Erin Elliott, APR (Immediate Past President, PRSA-Northeast WI).

The program is free, and everyone is welcome to attend. Communicators who have questions about the APR, who have considered getting their APR, or who would like to learn about APR support options are especially encouraged to attend.