GET CLIENTS NOW!™
How good are you at marketing yourself?
Can you get found on the Web?
Do you know where to begin to find new clients?
Do you follow a strategy to reach your goals?
Do you know how to stay motivated everyday, no matter what?
What Participants Learn
- Using the GET CLIENTS NOW! book as a text, participants learn a simple but highly effective cookbook approach, straightforward tips, and specific techniques like these:
- What really works to market a service business, and what doesn't
- How to diagnose what’s wrong with their marketing efforts
- How to design a program that is suited to your personality, strengths and favorite activities
- How to break out of "analysis paralysis" and determine exactly what you need to do first -- and every step of the way
- How to overcome the fear, resistance, and procrastination that block effective action
- How to create a customized, affordable, reusable, and realistic marketing plan
- Ongoing support and encouragement to stick to their plan throughout the program
Program Structure and Agenda: During the first three sessions you will receive all the tools and training needed to design your individual 28-day marketing action plan. The listing above is the starting date for the program. You have signed up to start on that Monday this listed and for the folowing 28 days.
Session 1: 60 minutes(Monday @ 3:00PM)
- Explore the basic principles of marketing and promoting yourself, and determine where you are stuck in your own marketing. You will learn about:
- Effective marketing strategies
- How the strategies they choose impact their results
- The Marketing Cycle
- How to decide exactly what to do
Session 2: 60 minutes(Wednesday @ 3:00PM)
- Choose the best marketing strategies for your given personal strengths, target market, and development needs/goals.
- Select your “Success Ingredients” (the missing ingredients you need to be more effective in your employment efforts)
- Design 10 specific daily or weekly marketing actions
- Draft and submit your 28-day marketing action plan to for review and feedback
Session 3: 60 minutes(Friday @ 3:00PM)
- Learn how to use the web as a tool for marketing.
- Use social media to promote yourself and make connections
- Develop landing page for yourself to be found.
Session 4, 5, 6: 45 minutes(Wednesday @ 3:00PM)
- The real power of the GET CLIENTS NOW! program is in these follow-up group coaching sessions, focused on each participant implementing his/her action plan and being coached through any obstacles to success.
- Participants will implement the personalized marketing action plan as they designed in the first two sessions. In each session, you will report what you did and didn’t do and what results you achieved.
- Business901 will coach participants on accountability to their plan, help solve logistical problems, provide assistance with overcoming fear, resistance, and procrastination, and acknowledge efforts and progress.
In addition to the six live webinars and coaching sessions, the program includes:
- White papers and resources
- Weekly email support between class sessions
- Review of individual marketing action plans with feedback
- All class sessions are recorded so participants who miss a session, or wish to review, may listen and review at their convenience.
- Responsible for any long distance charges
- Computer access to attend webinars.
- Must have his or her own copy of the GET CLIENTSNOW! book
- Should have regular access to email
- Attendance at the majority of class sessions
- Submit marketing action plan to program leader for review before beginning of the 28-day coaching period
- 3-5 hours per week for study and implementation of his/her marketing action plan (4-7 hours is ideal, depending on his/her action plan and other commitments)
During the last coaching call of the program we talk about what’s next after the program ends. Most people choose to simply continue with their action plan another week or two, confident that they will reach their program goal within that time frame. They build up momentum and confidence during the 28-day period and are excited to keep going. Those who make or exceed their goal are encouraged to start from the beginning and develop another action plan, perhaps around a different goal.
The GET CLIENTS NOW! program is a marketing system that works over and over again. As people become more comfortable with marketing, they’ll set new kinds of goals and play with different strategies and tactics to increase their success. In addition we have a referral program that will be explained at conclusion of the 3rd session.
If you would like additional information please visit http://www.business901.com
When & Where
Business901 is a firm specializing in bringing the continuous improvement process to the sales and marketing arena. Joe Dager, owner of Business901 takes his process thinking of over thirty years in marketing within a wide variety of industries and applies it through Lean Marketing Concepts. He has owned and operated companies involved in retail, manufacturing and professional services that include several turnarounds and growth companies. He has authored the books the Lean Marketing House, Marketing with A3 and Marketing with PDCA. The Business901 Blog and Podcast includes many leading edge thinkers and has been featured numerous times for its contributions to the Bloomberg’s Business Week Exchange.
What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” – James R.