Fyne Lyne's Website University: WordPress 202 with Lynn Amos
<p><span style="font-size: large; color: #99cc00;"><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">Do you have a functioning WordPress </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">website but are frustrated by not being able </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">to display your content the way you’d like? Do you know </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">there must be a way to create </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">the functionality but you just don’t </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">know who to ask.? </span></span></p> <p><span style="font-size: large; color: #99cc00;"><span style="color: #808080;"><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">Get your WordPress questions answered </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">at this interactive W@tercooler workshop with Lynne Amos of Fyne Lyne Ventures!</span></span></span></p> <p><span style="font-size: medium; color: #888888;"><span style="line-height: 1.6em;">The process of updating a website can feel intimidating, but there is </span><span style="line-height: 1.6em;">really very little you can do to “break” a WordPress site. </span></span></p> <p><span style="font-size: medium; color: #ff6600;"><strong><span style="line-height: 1.6em;">You’ll leave this class with the confidence to:</span></strong></span></p> <ul> <li><span style="line-height: 1.6em; font-size: medium; color: #808080;">Create a slideshow with animation and captions</span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Create columns within your text</span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Add images to sidebar widgets</span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Create password-protected pages</span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Add PayPal buttons</span></li> <li><span style="font-size: medium; color: #808080;"><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">Learn legal best practices (Intellectual </span><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em;">Property, Privacy Policy, Terms of Use, etc.)</span></span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Learn to do basic Search Engine</span></li> <li><span style="font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: medium; line-height: 1.6em; color: #808080;">Optimization (SEO)</span></li> </ul> <p> </p> <p style="margin: 0px; color: #222222; font-family: arial, sans-serif; font-size: 12.8px; line-height: normal;"><span style="font-size: medium;"><strong><span style="font-family: Calibri, sans-serif; color: #1f497d;">Special Guest Speaker <a href="http://www.firstinlineny.com">Kyle McMurry</a>, Founder of First in Line, will be doing a special segment on the enormous value of having video content on your WordPress website, including:</span></strong></span></p> <p> </p> <ul> <li><span style="color: #888888; font-family: arial, helvetica, sans-serif; font-size: medium;">The 5 Essential Videos every business owner needs on their Wordpress site to drive more leads, sales and traffic.</span></li> </ul> <ul> <li><span style="font-family: arial, helvetica, sans-serif; font-size: medium; color: #888888;">The Small Business Owner’s Video Equipment Buying Guide that gets you started making videos in 48 hours for less than $250</span></li> </ul> <ul> <li><span style="font-family: arial, helvetica, sans-serif; font-size: medium; color: #888888;">How to give your videos a professional shine that makes you stand heads and shoulders above your competition in less than 5 minutes.</span></li> </ul> <ul> <li><span style="font-family: arial, helvetica, sans-serif; font-size: medium; color: #888888;">The “Cold Open” Video Formula used by all the top online marketers that guarantees viewer engagement.</span></li> </ul> <ul> <li><span style="font-family: arial, helvetica, sans-serif; font-size: medium; color: #888888;">7 Time and Money Saving Tricks to get you started making videos in 48 hours.</span></li> </ul> <p> </p> <p><span style="font-size: medium; color: #99cc00;">In this 90-minute workshop you will learn how to perform all of these WordPress functions and gain resources for help <span style="line-height: 1.6em;">in the future, should you need it. </span></span></p> <p><span style="line-height: 1.6em; font-size: medium; color: #808080;">Bring your laptop to follow along or to illustrate questions you may have.</span></p> <p><span style="line-height: 1.6em; font-size: medium; color: #808080;">Feel free to email Lynn Amos with additional topics you would like to have covered during the workshop if you are planning to attend: lynn@fynelyne.com</span></p> <p><strong style="color: #ff6600; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em; font-size: 13px;"><br /></strong></p> <p><span style="font-size: large;"><strong style="color: #ff6600; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6em; font-size: 13px;">About the Instructor</strong></span></p> <p style="line-height: 150%;"><span style="line-height: 150%;"><img style="float: left; margin: 3px 10px; border: 5px solid black;" alt="" src="https://cdn.evbuc.com/eventlogos/15588365/screenshot20150209at9.29.01am.png" height="150" width="150" /><span style="font-size: small;">Lynn Amos, founder of <a href="http://www.fynelyne.com/FyneLyne/"><strong>Fyne Lyne Ventures</strong></a>, has more than 25 years’ experience working with New York City metro area business owners, creating marketing communications materials. She started her career as a magazine Art Director in New York City then moved on to direct the marketing efforts of small businesses based in New Jersey, Long Island, Fairfield County, and Westchester County before opening her own award-winning design consulting firm in 2006. She has been designing for the web since 2002, and is known for her expertise in custom WordPress design. </span></span><span style="font-family: Calibri; font-size: small; line-height: 150%;">Lynn has a bachelor’s degree in fine art from the University of New Mexico and studied graphic design at the School of Visual Arts in NYC. She works with small- and medium-sized business owners who don’t have an in-house art or marketing department as well as partnering with larger design firms who occasionally need additional hands on deck. </span></p>