Entrepreneurship and Creativity – When One Plus One is More than Two
Come and join us for an event focusing on the interrelation of entrepreneurship and creativity!
10.00-10.10: Opening and brief introduction of the co-organizers
10.10-10.45: “Entrepreneurship and Creativity – When One Plus One is More than Two” – fireside chat with Wolfgang Kniejski
- Wolfgang Kniejski is a serial entrepreneur, senior business developer and innovation management expert focusing on technology transfer and SME development; formerly head of finances at the Fraunhofer Institute for Computer Graphics.
- The fireside chat will cover topics such as (i) the role of entrepreneurship for the success of startups and freelancers in the Cultural and Creative Industries, (ii) why creativity is important and beneficial for startup entrepreneurs, and (iii) how to finance entrepreneurship in the Cultural and Creative Industries.
10.45-11.05: “Creating Economic Opportunity for the Creative Industries” – Introduction of Central European University's Innovations Lab by Andrea Kozma, joined on stage by iLab teams (i) Emőke Krigler-Tóth of Joyrider, Michael Bist of TheTailorNetwork, and Ákos Csertán of Frontìra
- Andrea Kozma is director at Central European University's Innovations Lab, a startup incubator enabling early-stage teams to create a great business all the way from idea to commercial viability.
- Emőke Krigler-Tóth is managing director at Joyrider, a creative industry startup developing premium serialized visual narratives for multiple platforms.
- Michael Bist is founder and CEO at TheTailorNetwork, a company that sells tailor-made suits in a unique, socially empowering business model.
- Besides being an instructor and researcher at the Moholy-Nagy University of Art and Design Budapest (MOME), Ákos Csertán is co-founder and design strategist at strategic design consultancy Frontìra.
11.05-11.25: Open Discussion on the topics previously introduced
11.25-11.40: “Visual Branding and Corporate Identity”, by Petyo Budakov
- Petyo Budakov is managing director at ad agency and graphic design studio "Budakov Films"; visiting professor at Dekra Hochschule für Medien, Berlin, Germany; and experienced DAAD researcher of blended learning and e-learning.
11.40-11.55: “Planning, Organizing, and Managing – Visualizing the Entrepreneurial Journey”, by Dimitar Smiljanovski
- Dimitar Smiljanovski is project officer at the Macedonian Enterprise Development Foundation (MEDF), supporting small enterprises with financial services and entrepreneurship development programs.
11.55-12.10: “Growth Hacking” by Barnabas Malnay
- Barnabas Malnay is managing director at business development and media production services company Teleberry and partner at the hardware and IoT focused seed fund SmartWare.tech.
12.10-12.30: Open Discussion on the topics previously introduced
Come and join us for an event focusing on the interrelation of entrepreneurship and creativity!
10.00-10.10: Opening and brief introduction of the co-organizers
10.10-10.45: “Entrepreneurship and Creativity – When One Plus One is More than Two” – fireside chat with Wolfgang Kniejski
- Wolfgang Kniejski is a serial entrepreneur, senior business developer and innovation management expert focusing on technology transfer and SME development; formerly head of finances at the Fraunhofer Institute for Computer Graphics.
- The fireside chat will cover topics such as (i) the role of entrepreneurship for the success of startups and freelancers in the Cultural and Creative Industries, (ii) why creativity is important and beneficial for startup entrepreneurs, and (iii) how to finance entrepreneurship in the Cultural and Creative Industries.
10.45-11.05: “Creating Economic Opportunity for the Creative Industries” – Introduction of Central European University's Innovations Lab by Andrea Kozma, joined on stage by iLab teams (i) Emőke Krigler-Tóth of Joyrider, Michael Bist of TheTailorNetwork, and Ákos Csertán of Frontìra
- Andrea Kozma is director at Central European University's Innovations Lab, a startup incubator enabling early-stage teams to create a great business all the way from idea to commercial viability.
- Emőke Krigler-Tóth is managing director at Joyrider, a creative industry startup developing premium serialized visual narratives for multiple platforms.
- Michael Bist is founder and CEO at TheTailorNetwork, a company that sells tailor-made suits in a unique, socially empowering business model.
- Besides being an instructor and researcher at the Moholy-Nagy University of Art and Design Budapest (MOME), Ákos Csertán is co-founder and design strategist at strategic design consultancy Frontìra.
11.05-11.25: Open Discussion on the topics previously introduced
11.25-11.40: “Visual Branding and Corporate Identity”, by Petyo Budakov
- Petyo Budakov is managing director at ad agency and graphic design studio "Budakov Films"; visiting professor at Dekra Hochschule für Medien, Berlin, Germany; and experienced DAAD researcher of blended learning and e-learning.
11.40-11.55: “Planning, Organizing, and Managing – Visualizing the Entrepreneurial Journey”, by Dimitar Smiljanovski
- Dimitar Smiljanovski is project officer at the Macedonian Enterprise Development Foundation (MEDF), supporting small enterprises with financial services and entrepreneurship development programs.
11.55-12.10: “Growth Hacking” by Barnabas Malnay
- Barnabas Malnay is managing director at business development and media production services company Teleberry and partner at the hardware and IoT focused seed fund SmartWare.tech.
12.10-12.30: Open Discussion on the topics previously introduced