When the proforma works on paper — but the deal doesn’t. A Development Intelligence Masterclass on how developers pressure-test assumptions
Most development deals do not fail because someone forgot a line item.
They fail because the assumptions were wrong before the spreadsheet ever looked complete.
Land cost. Yield. Density. Product fit. Entitlement timing. Municipal requirements. Infrastructure. Hard costs. Soft costs. Financing. Absorption. Exit pricing. Margin. Schedule.
Each assumption may seem manageable on its own. But when several are slightly wrong at the same time, a deal that looked feasible can quietly become fragile — or impossible.
This masterclass is about how serious developers use the proforma as a pressure test.
Not just to see whether the math works.
To see whether the deal works.
Lineup
Cole
Steve
Good to know
Highlights
- 1 hour 30 minutes
- In person
Location
Scott C. Keller Business Building
800 West University Parkway
Orem, UT 84058
How do you want to get there?

Agenda
Parking
Paid Parking right in front of the Keller Building or park for free at the North end of the Walmart parking lot and walk under the road to the Keller Building. Room Number KB362