Name: Design Thinking Training
Start: 2017-09-14T08:30:00-04:00
End: 2017-09-14T17:30:00-04:00
Location: Smart Design

Design Thinking Training

Smart Design is a strategic design company that helps people live better and work smarter. Powered by passion and purpose, launching category-defining products and experiences is our specialty.Visit us atsmartdesignworldwide.com

Smart Design

Do you think Design Thinking is only for designers, strategists, or people born to innovate? We believe everyone can acquire Design Thinking skills through a “learn by doing” approach to training. Join Smart Design for a one day workshop facilitated by experts in the fields of user-centered strategy and design. Using proprietary methodologies and activities, our specialists will guide you end-to-end through the Design Thinking process.
Who this is for
We welcome all levels and industries with an interest and passion for design!* We’ve helped people in Marketing, R&D, Engineering, Strategy, Innovation, and beyond infuse more Design Thinking into their own day-to-day job functions while also advocating design learnings across their respective organizations to make further impact and measurable results.
What you’ll learn
Our one day immersive training session across all business categories covers the critical phases of the Design Thinking process. You will leave our studio with an applicable understanding of:
<UL>
<LI>
The value of Design Thinking
</LI>
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Types of design research methods to employ
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<LI>
How to frame design-actionable insights
</LI>
<LI>
Quick prototyping methods to explore concept directions
</LI>
<LI>
Ways of implementing new solutions within an organization
</LI>
</UL>
 
Schedule
Hosted at our Smart Design NY studio on the 18th floor of the historic Starrett Lehigh building with beautiful views of the Hudson. Day includes a light breakfast, lunch, refreshments and takeway workbook. 
8:30 am - 9:00 am - Arrival and breakfast
9:00 am - 12:30 pm - Morning training session
<UL>
<LI>
Overview of Design Thinking
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Challenge area: What’s the next generation of food delivery services?
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<LI>
Phase 1: Immerse to frame the space
</LI>
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Phase 2: Make to learn and ask why
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</UL>
12:30 pm - 1:00 pm - Lunch break
1:00 pm- 5:00 pm - Afternoon training session
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Phase 3: Outline design-actionable insights
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Phase 4: Ideate, iterate…then refine
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Phase 5: Plan for change
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</UL>
5:00 pm - 5:30 pm - Wrap-up
 
Pricing
$699 per person
$499 per person for non-profits and group discount offered for 5 attendees or more from the same organization
 
*If not for you, we encourage transfers and forwards of this invitation to members of your company that are interested and would benefit from the day!
 
Facilitators
Richard Whitehall is the Managing Partner at Smart Design, and an innovation lead across several of our key initiatives in mobility, health and wellness. One of our champions of inclusive design, he’s constantly looking for new ways that design and technology can make a difference to organizations and people. Having received numerous awards for his work, including IDEA Gold and D&AD Product Design, Richard trained in mechanical engineering and practiced as a product designer in the UK and Japan. 
 
Brandy Fowler is a Strategy Director at Smart Design who marries the worlds of user-centered design with business design. She has over twelve years of experience helping Fortune 500 clients develop compelling new offerings through utilizing Design Thinking methods. In addition, she has led programs to help companies grow their own Design Thinking capabilities through adopting new processes and utilizing new methods for concept development and implementation.

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Design Thinking Training

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Design Thinking Training

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