Design Storytelling Course - hosted by PARK Academy

Design Storytelling - PARK Academy course

This is a one day course, including an education session, an interactive workshop, and individual feedback (Also happy hour networking opportunities!)

Storytelling is a communication strategy that aims to engage and bring your audience into an ‘imaginative situation’ that delivers information and solutions through stories and facts. Specific to design, communicating and ‘selling’ design management topics requires a balance between content, creative storytelling and managerial structure.

Over the course, you'll learn:

• Why people love stories and why is storytelling an essential design competency that can help to influence the hearts and minds of stakeholders?
• How to communicate, present and discuss design management and design leadership topics and what are the critical success factors that will make your communication stick?
• What are the storytelling tools and exercises that can help you to prepare and deliver your stories to maximise audience impact?

We will help you to achieve the learning goals and you will be able to:

• Set objectives for the desired outcome, whilst managing the expectations of your audience
• Learn to listen and show an understanding of how to handle feedback and questions from your audience
• Show clarity in how you structure your communication and influencing approach
• Recognise the stakes and needs of a target audience and how you should therefore tailor your approach
• Show an understanding of the difference between communicating design and communicating design management & design leadership
• Reflect on the effects and control mechanisms associated with your emotions, your voice, and your body language

Course information:

• Date & Time: August 7th, 2024 9:00 AM -5:00 PM PDT
• Format: In-Person
• Tutor: Stephan Clambaneva

• Material: Laptop or iPad
• LinkedIn Certificate: Yes

Don't miss this opportunity to connect with like-minded individuals and master Design Storytelling. Sign up now to reserve your spot!