Davines Retail & Color Product Knowledge Zoom

Experience all the features and benefits of Davines Retail from 1 PM-2:15 PM EST and explore the world of Davines Color from 2:30 PM-3:15 PM EST. Feel free to stay the entire 2-hour segment and Discover all things Davines! Join us and bring your questions with you!

Retail: 1:00 PM-2:15 PM EST

Color: 2:30 PM-3:15 PM EST

Led by National Master Trainer, Dana Sova

Based in Denver, Colorado, Dana is the proud owner of Alchemy & Reverie, a Davines exclusive salon space. Fueled by a never-ending commitment to education, Dana has built her career on a foundation from some of the most revered education teams in North America. Learning from Vidal Sassoon, Bumble & Bumble, Davines Education, Sally Rogerson and Kaizen Education as well as completing the Post Graduate Program at Vidal Sassoon in London, U.K. She became a Davines Local Trainer in 2012, Davines National Master Trainer in 2018 and became a part of the National Cutting team in 2022.

Dana is dedicated to elevating the craft of hair coloring and cutting through hands-on education. She believes deeply in providing guidance and support to stylists at all points in their journey— encouraging others to stay inspired and find balance. She strives to help stylists expand their skill set and see their own work as transformative craft. By aligning with Davines, Dana is able to share her passion for creating a more sustainable lifestyle while excelling in a creative and fashion forward.