Crisis Communications Management: Preparing & Executing Your Plan

Social Media Breakfast Madison (SMBMad) is a 501(c)(3) organization. We host monthly educational events about Social Media. We are a volunteer organization run by our board of directors. Our events are FREE thanks to generous sponsors who provide food, facilities, and presenters.Website:smbmad.orgFacebook:facebook.com/smbmadTwitter:twitter.com/smbmadLinkedIn:linkedin.com/company/social-media-breakfast-madisonYouTube:youtube.com/smbmadisonEmail:smbmad@gmail.comBoard Members:Liz BoydSarah HetkeFaith DeyJosh KlemonsG﻿ray MillerM﻿eg GolzGenéve FriedeA﻿meilia AbrahamD﻿an Roe

Social Media Breakfast Madison

How to prepare a crisis communications plan, complete with scenarios, audiences, strategies, actions and talking points.

EVENT SUMMARYA crisis big or small can happen at any time and can result in damage to reputation, disruption of operations and loss of revenue. <a href="https://www.linkedin.com/in/brian-lee-apr-ab83161/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Brian Lee</a>, APR, president of <a href="https://www.linkedin.com/company/revelation-pr-advertising-&amp;-social-media/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Revelation PR, Advertising &amp; Social Media</a>, will explain how to prepare a crisis communications plan, complete with scenarios, audiences, strategies, actions and talking points. He’ll also give examples of how brands responded to various crises, what they did well and what they could have done better. Attendees will learn:KEY TAKEAWAYS<ul><li>How to prepare for crises</li><li>What to do when a crisis occurs</li><li>The roles of the marketing and creative departments</li><li>How to avoid common mistakes</li></ul>SPEAKER BIO: <a href="https://www.linkedin.com/in/brian-lee-apr-ab83161/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Brian Lee,</a> APR, is the president of Revelation PR, Advertising &amp; Social Media as well as an instructor on social media at Madison College and a digital marketing specialist for the State of Wisconsin&#x27;s Center for Business Intelligence. Brian earned his Accreditation in Public Relations (APR) in 2011 and a certificate in reputation management in 2017. A native of Madison, Brian graduated from UW-Madison with a degree in journalism and major in strategic communications. He is currently in the MBA program at Sam Houston State University. TIME: 8:00 AM - 9:15AMLOCATION: Virtual - Facebook Live SPONSORS:<ul><li><a href="http://www.dreamfearlesly.com" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">DreamBank</a> </li><li><a href="https://www.powderkegwebdesign.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Powderkeg</a></li><li><a href="http://www.suttle-straus.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Suttle-Straus</a></li><li><a href="http://www.melissacarlsoncreative.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Melissa Carlson Creative</a> </li><li><a href="http://www.ajphotographyinc.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">A&amp;J Photograph</a>y</li><li><a href="http://nickpalkowski.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Nick Palkowski</a></li><li><a href="http://www.madison-wi.minutemanpress.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Minuteman Press</a></li><li><a href="http://talentcpa.com" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Talent CPA</a></li></ul>NONPROFIT SPOTLIGHT:<a href="https://www.linkedin.com/company/wisconsin-technology-council/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer"> </a> Movin’ Out, Inc<a href="https://www.linkedin.com/company/movin-out-inc/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Movin&#x27; Out, Inc</a> partners with people with disabilities, their families, and their allies, to create and sustain community-integrated, safe, affordable homes. They offer information, advice, referrals, and resources for home ownership, home repair for safety and accessibility, or rental housing for households with low to moderate incomes. They primarily serve income-qualified households that include a person who has a permanent disability of any kind, whether intellectual, physical, or mental health. Movin’ Out also develops new multi-family housing with most units affordable for low to moderate income households. Learn more and subscribe to their email newsletter at https://www.movin-out.org/.COVID -19 is having a profound impact on the population they serve. It is exacerbating the already stark racial disparities in household income and disability. People are losing their jobs and struggling to make rent or mortgage payments. Movin&#x27; Out , Inc is working as hard possible to raise money to help our clients avoid losing their homes, and to make more safe, affordable, community-integrated homes available. If you aren&#x27;t able to join us for the live stream, Nick Palkowski will record this event and publish to our website and <a href="https://www.facebook.com/smbmad/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Social Media Breakfast Madison Facebook page</a>

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Crisis Communications Management: Preparing & Executing Your Plan

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Crisis Communications Management: Preparing & Executing Your Plan

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