Creativepool CONNECT 2017

The Creative Industry NetworkCreativepool is the global creative industry network, connecting agencies, brands and creative talent via a social vertical platform that brings creative works and campaigns to the forefront.

Creativepool

<H2>Creativepool CONNECT 2017</H2>
After three successful and special years of London Pool Party, we are bringing you CONNECT. Our first festival comes to London to pull the creative world together for a day of talks, debates, activations and an end of summer bash in the evening to top it off! 
<H2>Attendees can expect:</H2>
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The opportunity to connect with the UK's top creative professionals
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An activation from our partners at <A HREF="http://www.gettyimages.co.uk/" TARGET="_blank" TITLE="Getty Images" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Getty Images</A>
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Award winning work projected throughout the venue
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Smooth tunes provided by <A HREF="http://massivemusic.com/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">MassiveMusic</A>
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Complimentary drinks
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<H2> </H2>
<H2>Event Times:</H2>
<H2>CONNECT Day - 11:30 to 18:00 </H2>
 
<HR>
 
Creative Debate: 12:00- 12:45 
Brands vs Agency - In house creative teams are the future.
There is no doubt brands are shifting their focus from the traditional routes with Unilever getting behind in-house content creation with U-studio and Verizon building a creative marketing hub. From that shift, we’ve seen superhuman success as some quite global mishaps. We ask our experts to debate the pros and cons of the traditional, whether this experimentation should continue, and just how agencies are fighting for their place at the table?
Panelists: 
<UL>
<LI>Damian Totman, Global Creative Director, Bloomberg</LI>
<LI>Tom Lancaster, Design Director at Sainsbury’s</LI>
<LI>Jesse Boyce, Creative Director at TouchNote</LI>
<LI>Sergio Lopez, Head of Production, McCann</LI>
<LI>Sharon Whale, Group CEO, Oliver</LI>
<LI>Rob Fletcher, Founder, Isobel</LI>
</UL>
 
<HR>
 
Engage & Discuss: 13:00 - 13:45
Growing the Future - Create positive progress from the diversity conversation.
Diversity is the hot topic of 2017. We’ve heard it all from the shocking percentages (just 11.6% of the industry is BAME), through to revelations of thinly veiled bigotry from key figures. As we shed light on an important global issue, we invite experts to share how this has impacted the industry and how we can unite to continue the cultivation of diverse organisations.
Panelists:
<UL>
<LI>Ali Hanan, Founder, Creative Equals </LI>
<LI>Matt Davis, Founder, Red Brick Road</LI>
<LI>Karen Martin, Deputy Managing Director, BBH London</LI>
<LI>Michael Olaye, CEO, Dare</LI>
</UL>
 
<HR>
<H2> </H2>
Creative Debate: 14:00 - 14:45
Sophisticated Machines - Automated creativity, long live AI. 
We’re getting smarter, the machine is getting smarter but are our organisations keeping up? As automation, machine learning, and AI begin to impact the creative sector, is creativity itself at risk or will the industry's inherent need for human creativity mean that the sector will survive? The future is here, but are we ready?
Panelists:
<UL>
<LI>Moderated By: Justin Cooke, Vice Chair, Unicef UK</LI>
<LI>Pablo Marques, Executive Creative Director, POSSIBLE</LI>
<LI>Grace Francis, Head of Experience, Grey London</LI>
<LI>Susanne Jones, Managing Director, Isobar</LI>
<LI>Omaid Hiwaizi, Global Head of Experience, Blippar</LI>
<LI>Noah Fisher, Senior Design Engineer, Picasso Labs</LI>
<LI>Luba Elliott, Creative AI Consultant</LI>
</UL>
 
<HR>
 
Engage & Discuss: 15:00 - 15:45
The Next Generation - How to ignite your team, foster talent, and build a learning organisation.
One of the biggest problems shared with us this year has been where do you find the next best creative talent? We’re speaking to creative experts about what they are looking for, how they are finding it, and how we can help the next generation of creatives achieve their goals.
Panelists:
<UL>
<LI>Ian Wharton, Group Executive Creative Director, AKQA</LI>
<LI>Lara Groves, Lead Creative, Impero</LI>
<LI>Jason Gonsalves, Chief Executive Officer, McGarryBowen</LI>
<LI>Tim Clegg, Executive Creative Director, DigitasLBi</LI>
<LI>Joe Wade, Founder, Don't Panic</LI>
</UL>
 
<HR>
 
Panel: 16:00 - 16:45
Clearing the Path - How Icons & Celebrities can move brand stories forward 
Presented by Greenlight
It may be surprising to learn that currently only 15% of all advertisements feature a celebrity or icon especially when the right endorsements have provided amazing results for brands. Perhaps it is because the thought of finding the right celebrity to align with your brand is a daunting task in our always-on world. So why aren’t creatives looking to celebrities & icons more?
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<LI>Tim Waine, Sr. Manager, Greenlight</LI>
<LI>Kate Murphy, Creative Director, BBH</LI>
<LI>Kevin Gessay, Managing Director, PMK-BNC</LI>
<LI>Greg Hemes, Senior Producer at Fold7 </LI>
</UL>
 
<HR>
 
Panel: 17:00-17:45 
Make an impression out of home
Presented by Primesight
Discover the power of the Out of Home medium with Primesight, Campaign's Media Brand of the Year 2016. With a focus on data, digital and automation, they are joined by Posterscope to examine recent examples of the most innovative OOH work and reveal why billboards are still king.
 
<HR>
 
<H2>POOL PARTY - 18:00 to 23:00 </H2>
<UL>
<LI>
The opportunity to connect with the UK's top creative professionals
</LI>
<LI>
Smooth music provided by <A HREF="http://massivemusic.com/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">MassiveMusic</A>
</LI>
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Complimentary food and drinks 
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</UL>
Tickets are extremely limited and are first come first serve. 
RSVP Closes: FRIDAY 9TH SEPTEMBER 
<H2> </H2>
<H2>Supported By:</H2>
<IMG SRC="https://cdn.evbuc.com/eventlogos/103768689/connectpartnersforeventbrite.png">

Creativepool CONNECT 2017

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