Creative Workflow Workshop

Creative Workflow Workshop

Join us as we learn the necessary first steps for creating effective brand identities and visual design systems.

By AIGA Orlando

Location

1222 N Orange Ave

1222 North Orange Avenue Winter Park, FL 32789

Refund Policy

No Refunds

Agenda

Morning Session
Afternoon Session

9:30 AM - 10:00 AM

Check in & Hang out


Please arrive 30 minutes before the workshop starts time to check in, get settled in, and meet fellow attendees.

10:00 AM - 12:00 PM

Morning Workshop Session

Michael Forrest

Mike Edwards


2-hour workshop session, including a 15-minute break.

About this event

Join us for our highly anticipated second workshop 2024, “Developing a Creative Workflow,” led by Michael Forrest and Mike Edwards from Counter!

Get ready to elevate your creative process as Michael and Mike share their knowledge. Learn about brand research and discovery as we discuss the often skipped but absolute necessary first steps for creating effective brand identities and visual design systems.


About our Speakers

With 18 years of experience in the design industry, Michael and Mike are the driving force behind Counter. They have collaborated with prestigious clients, including Meta, PepsiCo, Downtown Credo, and King Canary Brewing Company. Both are active members of the AIGA community, bringing their expertise and passion to the forefront.


About Counter

Counter, an independent brand studio since 2018, specializes in Strategy, Brand Identity, and Visual Design Systems. They prioritize serving clients’ clients and believe successful design serves a purpose beyond themselves. Their ethos emphasizes simplicity, distinctiveness, and transparency in building brands and design systems. With a diverse team, Counter’s creative process benefits from varied perspectives, informing their design principles. Their collective expertise ensures a deep understanding of effective design. Work at Counter feels like play, with the only rule being work itself. Their approach blends artistry with problem-solving, focusing on strategy, brand identity, and visual design systems to create impactful brands.

thisiscounter.com


Please Note

We are committed to keeping events accessible to all participants. Your ticket and donation support AIGA Orlando and costs associated with event production costs. If ticket cost is a barrier, please contact president@orlando.aiga.org.


Code of Conduct

AIGA Orlando expects that all attendees treat each other with respect, openness, and in adherence to the guidelines specified in AIGA’s Code of Conduct, which you can find here: AIGA Code of Conduct


Terms of Participation Agreement

By registering and attending/participating in this event, you grant AIGA Orlando permission to capture photo/audio/video of the event and the right to use any image, photograph, voice, or likeness, without limitation, in its promotional materials and publicity efforts without compensation. All media from this event will become the property of AIGA Orlando. Media may be displayed, distributed, or used by AIGA Orlando for any purpose.

Frequently asked questions

What do I bring?

Please bring your laptop or tablet device. We will supply writing materials and resources. We will have light snacks and water available, so we recommend not arriving too hungry.

Is there a refund policy?

We get it. Things come up, but because of the small number of tickets sold, there will be no refunds. The workshop date, time, and location will be announced no later than one month before the event date. You can transfer the ticket.

How does ticket transfering work?

You can transfer tickets to anyone 24 hours before the event by filling out a simple form. You will need your ticket information and the first and last name of the person you are transferring to. Message us via Eventbrite or email president@orlando.aiga.org to receive the form link.

Can I sell my ticket?

The face value of a general admission single ticket will be $70. Tickets can be sold at the discretion of the ticket owner. AIGA Orlando assumes no responsibility for the private selling, buying, or trading of tickets after the season ticket sale concludes.

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$70