CPG Sales Data 101

Join us for an inside look at how leading emerging brands are using their retailer and distributor data to make smarter, faster, and more profitable decisions. This webinar will walk you through how the free data you can obtain from your distributor and retailer partners can help you understand things like:

• Where your product is going and fill rate
• Velocity and key accounts
• Voids / out-of-stocks and how to actively manage your DC inventory
• Broker performance
• How to create a compelling velocity / distribution story for investors and other stakeholders when you don’t have syndicated data from SPINS or NIQ
  

Our event will also include a short interactive demonstration of our custom dashboard solution for this type of data and as well as our new AI tool that can answer a multitude of questions about your data.

Anish Sheth – President, Rebud Brands / Founder, Invisiblengine
Anish is a serial entrepreneur and CPG veteran with over a decade of experience helping brands scale through better strategy, smarter data, and operational efficiencies. He currently leads Redbud Brands, a venture studio and brand accelerator.

Brion Cimino – Chief Retail Officer, Redbud Brands
With over 20 years of experience in the CPG industry, Brion brings deep expertise in commercialization, category management, and strong relationships with leading retailers. As a former founder of several CPG companies, he also offers valuable insight into brand building and channel strategy.

Jack Hutchins - Head of Sales, Cheddies

Jack is a seasoned sales leader with deep expertise in brand growth, commercialization, and retail strategy, particularly in the salty snack category. With a background spanning private equity, sales, and marketing, he has a proven track record of scaling businesses and driving revenue in competitive markets. His ability to develop and execute go-to-market strategies, build strong retail partnerships, and navigate complex distribution channels makes him a valuable asset.

About Redbud Brands

Redbud Brands is a venture capital studio and operating holding company headquartered in Austin, Texas, with additional offices in Los Angeles. Founded in 2020 by Brian Goldberg, the company focuses on creating, funding, and scaling innovative, "better-for-you" consumer brands across sectors such as food and beverage, health and wellness, beauty and personal care, and pet products.​

Invisiblengine, a Redbud Brands portfolio company, is a full-service platform built to support early-stage consumer products companies. Their data analytics platform starts at only $150/month and uses your retailer and distributor data to help you make smarter, faster, and more profitable decisions.

About Startup CPG

Startup CPG is the biggest community in the world for emerging brands. We have 25k+ Slack members, produce the #1 podcast in CPG, host 100+ events per year, and are the #1 education hub for brands trying to improve our CPG ecosystem. It’s free — join today!

Instagram: @startupcpg