Convert Your Content Masterclass
Stop posting for likes. A live masterclass for entrepreneurs, creators, and small business owners ready to turn content into customers.
Convert Your Content: Turn Attention Into Customers
A live marketing masterclass with Laura Hutton
Posting consistently but still not seeing sales?
You’re not alone. Most entrepreneurs, creators, and small business owners are creating content that gets attention but never converts into customers.
In this live workshop, brand strategist Laura Hutton will show you how to shift your content strategy from chasing likes to generating real revenue.
You’ll learn the BAE + C framework; the four types of content every business needs to build trust, authority, and momentum online.
You'll also have the opportunity to build your own Power Word bracelet with Chic'd Out at the Power Word bracelet bar.
Light refreshments provided.
This is not a lecture. It’s a hands-on strategy session and masterclass experience designed to help you leave with a clear content plan you can actually use.
Seating is Limited
This is an intimate workshop with limited seats to allow for meaningful discussion and networking.
Reserve your seat early to secure the best ticket price. Prices increase 3/23.
Stop posting for likes. A live masterclass for entrepreneurs, creators, and small business owners ready to turn content into customers.
Convert Your Content: Turn Attention Into Customers
A live marketing masterclass with Laura Hutton
Posting consistently but still not seeing sales?
You’re not alone. Most entrepreneurs, creators, and small business owners are creating content that gets attention but never converts into customers.
In this live workshop, brand strategist Laura Hutton will show you how to shift your content strategy from chasing likes to generating real revenue.
You’ll learn the BAE + C framework; the four types of content every business needs to build trust, authority, and momentum online.
You'll also have the opportunity to build your own Power Word bracelet with Chic'd Out at the Power Word bracelet bar.
Light refreshments provided.
This is not a lecture. It’s a hands-on strategy session and masterclass experience designed to help you leave with a clear content plan you can actually use.
Seating is Limited
This is an intimate workshop with limited seats to allow for meaningful discussion and networking.
Reserve your seat early to secure the best ticket price. Prices increase 3/23.
What You'll Learn
- The 4 types of content that actually convert to customers
- How to create a 30-day content system that doesn’t burn you out
- Why engagement alone doesn’t equal revenue (and what to focus on instead)
- How to position your brand so customers trust you before they ever buy
- Simple ways to turn everyday content into sales opportunities
What to Expect
- A high-energy, interactive masterclass
- Networking with entrepreneurs, creators, and business owners
- Light refreshments
- An Inspiration Word Bracelet Bar where guests can create a custom bracelet to take home by Chic'd Out Designs
- Real marketing strategy you can apply immediately
Who This Is For
- Small business owners
- Entrepreneurs
- Creators and influencers
- Service providers
- Anyone using social media to grow a business
Whether you’re just starting out or looking to refine your strategy, this workshop will help you stop guessing and start converting.
About the Host
Laura Hutton is a Brand & Experience Strategist known for helping businesses turn attention into real growth. Through strategic marketing, content systems, and experiential campaigns, she helps brands build loyal audiences and drive measurable results.
Good to know
Highlights
- 2 hours
- all ages
- In person
- Free parking
- Doors at 5:30 PM
Refund Policy
Location
Chic’d Out Studio
4500 I-55 N Frontage Road
Jackson, MS 39211
How do you want to get there?

Agenda
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Networking + Power Word Bracelet Bar Experience
Bring your business cards and your inspiration.
-
Convert Your Content Masterclass Pt. 1
The BAE+C Content Framework
-
Break Out Strategy Session
Apply the framework to your business. Ask fellow masterclass members for feedback and group problem solve with led discussion.