Conduit Action Lab

The Words Costing You Profit

“Soon. ASAP. I’ll try. We are almost done.”

Reschedule whatever you have planned Wednesday morning.

I'm serious.

If you own a business, lead people, or manage projects, I believe this is one of the most important leadership workshops you'll attend this year.

Have you ever been frustrated when someone said:

• "I'll get it to you soon."
• "I'll try."
• "We're almost done."
• "ASAP."

Now ask yourself...

How many times do you say the exact same things?

Most leaders don't realize they're doing it.

Those words have become part of our subconscious communication style.

And they're quietly costing us:

• Trust.
• Accountability.
• Great employees.
• Great customers.
• Profit.

The most expensive leadership habit isn't what you know you're doing wrong. It's what you don't know you're doing at all.

On Wednesday, my executive coach, Jed Zayner, and I are going to help you uncover it.

Over the past several months, Jed has been coaching me through this personally. I can honestly say it's one of the most profound leadership breakthroughs I've experienced in my career.

Jed also serves as the chaplain for the U.S. Men's National Soccer Team, helping elite performers lead with clarity, purpose, and conviction.