Boost Your Business with Jon Schallert

Reinvent Your Business as a Consumer Destination

Join small business owners and managers to discover ways to change your business for the better and make it compellingly unique. In this impactful presentation, you will:

• Hear about real life examples of successful small business reinvention
• Turn around the stagnant sales plateau with innovative strategies
• Discover effective and affordable marketing methods
• And much, much more!

Led by Jon Schallert, destination marketing executive and national sought-after presenter, this presentation is one every business owner in Fort Morgan and surrounding areas should attend!

This Boost Your Business presentation is the third in a four-part series designed for the business or merchant who wants to differentiate himself/herself from the competition, increase sales, engage new markets, and magnify their business operations. Offered in a fast-paced, high content fashion, the two-hour presentation is filled with cutting-edge ideas.

Event Details

Thursday, May 2, 2024, 5:00 p.m. - 7:00 p.m.

Morgan Community College-Founders Room

Networking and light refreshments available prior to the presentation that starts promptly at 5:30 p.m.

The $99 ticket fee is waived by pre-registering today! If experiencing difficulties registering, contact the event organizer at sandy.engle@cityoffortmorgan.com or call 970-542-3924.

About Jon Schallert

Jon Schallert is the only consultant and professional speaker who teaches businesses and communities how to turn themselves into Consumer Destinations. Schallert speaks to thousands annually on his proprietary 14-step, "Destination Business" process, which he developed over the course of 24 years by studying and interviewing over 10,000 independent business owners in over 500 cities and towns.

Jon's Destination Business Strategy has been used around the world by businesses large and small to help them capture more market share, even when larger, better-capitalized competitors seemingly have the advantage. His process examines how a business elevates their unique qualities that a targeted customer finds most important. When independent business owners apply Schallert's strategy, they naturally attract more local consumers along with customers from outside their traditional marketplace. Businesses also begin to attract more free publicity from the media, which in turn attracts more consumers than traditional advertising could ever reach.

Schallert's consulting firm, The Schallert Group, Inc., was started after spending ten years with greeting card giant, Hallmark Cards, where his unique marketing strategies were publicized throughout the company as "The Schallert Method". Hallmark used his expertise on a nationwide multi-million dollar new product rollout, and tapped Schallert's expertise for their national reinvention of their card shop channel into "Destination" stores.

After leaving Hallmark, Schallert began speaking around the country in cities, towns, downtowns, and at association conventions. After years of annually conducting over 1,000 on-site consultations with business owners, and studying the most successful business owners in North America, Schallert developed and trademarked his proprietary 14-step Destination Business process that he exclusively teaches today.

When Jon is not speaking around the country, hi conducts his 2 1/2 day Destination Business BootCamp and oversees his company's online training network, Destination University, and his recently developed Destination Creation Course taught by a team of certified facilitators in 23 states in the USA and 2 provinces in Canada.

Some of Schallert's corporate consulting clients include Kellogg's, KitchenAid, Bank of America, Denver International Airport, Jiffy Lube, Ace Hardware, Anheuser Busch, and Hunter Douglas, to name a few. His insights are frequently seen in national publications such as The Wall Street Journal, The Washington Post, and Entrepreneur Magazine. He is the only consultant in the world to receive the "Top Motivator" Marketing Award from Potentials Magazine. He is a member of the National Speakers Association and the National Main Street Network.

What Others Have Said

"You gotta see this guy - looks like a lawyer - talks like Leno. He was great! Exciting and knowledgeable." Shelley Dragoo, General Manager, Four Aces Casino, Hampton Inn, Deadwood, SD

"Our city manager and economic development director both commented that this was one of the best uses of economic development funds in a long time. Thank you for taking a group of people who have been beaten down by the economy and giving them back the belief that it is possible to be prosperous again by empowering them to take charge of their own business in ways they never thought of before." Barbara Frederick, Executive Director, Port Angeles Downtown Assn., Port Angeles, WA

"Jon's speaking style will awaken your childhood spirit. His teachings will have your business working for you, rather than you working for your business." L. J. Mismas, President, Incredible Kid, LLC

"Incredibly motivating. Jon's session has a very easy going yet informative feel. It's 180 degrees from the typical boring and stuffy business forum. He left me feeling like I too can undertake a major branding campaign - despite my limited budget and the demands on my time." Tim Leary, Owner, First Descent LLC, Seattle, WA

"Needless to say, after 14 years in retail, I surely thought I was 'doing it all'. That is until I attended your workshop! Thank you for the wealth of real life doable strategies for building a Destination Business! If you're a business owner wondering if you should attend a Jon Schallert workshop . . .all I can say is . . . Do your part, buy a ticket!" Rose Silveira Mann,Owner, The Ivy Trellis, Farmville, VA

"If you are currently in business OR are thinking about going into business, this is a must-attend seminar. You will learn a wealth of information that will benefit your business immediately! Great Presentation! Hands down, the best seminar I've attended. You can apply what you've learned the minute you leave this seminar." Doug Bessler, Owner, Bessler's Trackside Auto Depot, Batesville, IN

"Awesome, Inspirational. Can't wait to get back to the store and start implementing ideas. After 20 years in business, I feel that there are many new ideas that I can branch into over the next 20 years!" Donna Klacza, Owner, Fun To Grow On, Mississauga, Ontario, Canada

Our Amazing Partners & Event Sponsors:

A special thank you to our Boost Your Business partners:

• Fort Morgan Area Chamber of Commerce
• Brush Chamber of Commerce
• Morgan Community College
• East Colorado Small Business Development Cneter
• Center for Community Arts and Enrichment
• Morgan County Economic Development Corporation