An Exclusive Gathering of Fashion, Music, Culture & Entrepreneurship.
AURI EXPERIENCE
More than an event. A curated experience.
Step into an evening where fashion, music, culture, and entrepreneurship converge in one unforgettable atmosphere. AURI Experience is designed to bring together ambitious minds, creative visionaries, industry leaders, and cultural tastemakers for a night of inspiration, connection, and discovery.
Expect immersive experiences, meaningful conversations, exceptional entertainment, and a carefully curated environment where ideas turn into opportunities and moments become memories.
Whether you're an entrepreneur, creative, professional, or simply someone who appreciates extraordinary experiences, AURI invites you to be part of something rare.
This is where culture meets ambition.
This is AURI.
11 June 2026 · Malmö
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Highlights
- 3 hours 30 minutes
- all ages
- In person
Location
Work In Progress
21 Hyllie Boulevard
215 33 Väster
How do you want to get there?

Agenda
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Doors Open — Welcome Mingling
Guests arrive and are welcomed into the venue. Photobooth and brand activation areas open. Ambient music sets the tone for the evening
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Official Opening
AURI officially welcomes guests and presents the evening's vision, participating brands, creatives, and performing artists.
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AURI Catwalk Experience
The main runway presentation. One complete cinematic show featuring all brands — NOYCE, Human Resources, Purple Rinse, South Soles, MANÈR & Atilje Laga.